The Film Daily (1934)

'hursday, Sept. 13, 1934 WARNER PRICE BOOST UP TO COMPETITORS (Continued from Page 1) Jiard. "Due to the code, costs have slubstantially gone up, and furtherMore in some instances we are even Ljibsorbing the admission tax without passing it on to patrons." Arranging Screen Tests In Mono.-Agfa Contest A Arrangements are now under way (o make tests of all the outstanding jii.ispirants in the Monogram Agfa jJhance-for-Hollywood contest which Jonies to a close on September 15. j; Jlose to 100,000 snapshots have been deceived from all parts of the country from boys, girls, men and woJlnen of all ages and types. Negotiations are being made with various studios in all leading key cities J'f the country to take tests locally If all likely contestants. These tests rjjrill then be forwarded to Hollywood jfo be screened by the judges who include Trem Carr, Carl Laemmle, Jr., Eric von Stroheim, Cecil B. De .Mille, Marion Gering, Norman Taulog, Norman McLeod, Mitchell Lei[jen, George White, George Melford, 'harles B. Lang and Lee Garmes. DuWorld Gets Irish Talker DuWorld has acquired U. S. disribution rights to "Norah O'Neale," he second production of Clifton Hurst Productions and the first talking picture made in Ireland. DuBVorld is now handling "Tell-Tale Heart," first of the Hurst produeions. Hurst Productions has an ambiious schedule including "Joan of pc," "Wuthering Heights," for jjvhich Nancy Carroll is being ought; "Mary, Queen of Scots," which Tallulah Bankhead may do, I nd "Attila, the Hun." • Zoning Advisors Meet Monday I Manhattan and upstate advisory pmmittee on clearance and zoning 'ill meet Monday under the recent lode Authority ruling reconvening [loning boards, to hear the comllaint of the Hastings Theater, jlastings, vs. RKO Strand, Yonkers, jharging unfair clearance. Korda to Film "Joseph" i London — Alexander Korda of London Films has bought world tights to "Joseph and His Brethren," 'jy Thomas Mann, and is dickering lor either Fredric March or Leslie toward to play the lead. Mann is I Nobel Prize winner. (Ken Tallmadge at Lansing House Flint, Mich. — Kenneth Tallmadge f Lansing will manage the Palace, utterfield house, reopening Saturay after having been closed two ears. DAILY g5j| n" i | MONG THE 1 ill ACT PHIL M. DALY • • • AFTER TEN years with Paramount Sam Dembow, Jr. has decided to make a change he is going with National Screen Service about Oct. 1 as General Manager thus he enters into a sort of partnership with his old pal Herman Robbins, prexy of that trailer organization these two grew up together in the film biz for the past 21 years they both started with Fox when it was just a film rental company and since then both these gents have left their impress large and clear on the Motion Picture Scene and you can take it from us from confidential info we are not at liberty to disclose in the new setup together again they will be more in the picture than ever • • • BASED ON his long and varied experience in the theater end Mister Dembow has some very weighty assets and Definite Ideas to bring to the highly specialized business of making trailers he says, for instance "We hope to be able to demonstrate to the exhibitor that scenes from the picture are not always necessary to sell it. Sometimes words can better describe and create more interest than actual scenes from the picture." he is convinced that the Trailer runs the newspaper ad a close second in publicity value you KNOW your customers are reading your trailer message on the screen you GUESS as to the number who read your newspaper ad. • • • A SHORT history for the book covering Sam Dem bow's career for the gent IS Important Started with Fox in 1913 as a salesman quit after nine years with the post of assistant general sales manager became District Manager for Goldwyn on the Coast with Jimmie Grainger his boss as General Sales Manager joined with Herbert L. Rothschild in San Francisco to promote the Rothschild Enterprises when Rothschild sold out to Paramount, they broutrht Mister Dembow to New York as the buyer for all their rapidly expanding theater interests that was in 1925 so with 10 years in Distribution and 11 years in Exhibition he is well equipped for his new job that demands an exhaustive knowledge of both • • • MEDAL AWARD to W. Ray Johnston prexy of Monogram was made by George Hecht, editor of "Parents' Magazine" for the company's production of "A Girl of the Limberlost" which reminds us that the pressbook prepared under direction of Ed Finney is one of the most elaborate, complete and practical of its kind the book is in four sections and hasn't missed a thing in the way of merchandising aids to the exhib • • • QUITE A turnout of theatrical folk for the opening of Paramount's "You Belong to Me" at the Rialto and Manager Ed Lenihan was busy renewing acquaintances with Blossom Seely, Bennie Fields, Jack Benny, Mary Livingston, Louis Shurr, Arthur Lyons and others Mrs. Seth Low, of the Famous Seth Low family of New York history, has joined the Fox story dep't under John Mock • • • THE RUN of "Cimarron" at the Criterion on Broadway has demonstrated conclusively that a revival of this pix was welcomed by a raft of folks Clarence E. Boykin, amusement crit of the Richmond "Times-Dispatch," is back on the job after his honeymoon Frank Capra, now a guest of Joe Cook at the comic's home in New Jersey, leaves New York late this week for the Coast « « « » » » BOB SISK TO ASSIST MCDONOUGH ON COAST (Continued from Page 1) advertising and publicity, while John A. Dowd will head the theater company department. Sisk joined RKO three years ago. He had been general press representative for the Theater Guild for seven years. Seven Release Dates Set By Warner-First National General release dates on seven of the 12 productions that are completed at present have been set by Warner-First National. They are: Sept. 15, "British Agent", with Kay Francis and Leslie Howard; Sept. 22, "Case of the Howling Dog", with Warren William and Mary Astor; Sept. 29, "A Lost Lady", with Barbara Stanwyck, Ricardo Cortez, Frank Morgan and Lyle Talbot; Oct. 6, "Big Hearted Herbert", with Guy Kibbee, Aline MacMahon and Patricia Ellis; Oct. 31, "Kansas City Princess", with Joan Blondell, Glenda Farrell, Robert Armstrong and Hugh Herbert; Oct. 21, "Happiness Ahead", with Dick Powell and Josephine Hutchinson; Oct. 27, "I Sell Anything", with Pat O'Brien, Claire Dodd and Ann Dvorak. Attending Dinner to Mochrie Warner Bros, and other executives will go to Philadelphia Monday night to attend a dinner given by exhibitors of that territory in honor of Bob "Mochrie, former local branch manager for Warners, who recently was named assistant to A. W. Smith, Jr., divisional sales manager. Attendance at the party, which will take place at the Hotel Bellevue, will include Smith, Gradwell L. Sears S. Charles Einfeld and others. Plan Philly Mass Meet on Rentals Philadelphia — Ben Golder's Independent Exhibitors association is contemplating calling an exhibitor mass meeting here in its campaign to protest against film rentals which it considers unreasonable. Drive is particularly aimed at 40 and 50 per cent percentage demands. The unit may also use its screens to solicit patron support in its drive. Zanft Here on Agency Deal John Zanft, former Fox Theaters Corp. executive, may represent Romm, Meyers & Scheuing, agents, at the Coast. He is now in New York from Hollywood to negotiate the deal. American Seating Cuts Loss American Seating Co. reports net loss of $120,779 after all charges for the six months ended June 30, compared with loss of $248,747 in the corresponding period last year. Loss for the second quarter was $39,474 against $106,150 last year.