The Film Daily (1934)

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* * * * NEW YORK DAILY NEWS * * * * LIBERTY MAGAZINE I his .is the story of Columbia's opening picture on the new ^ ^ ™ ^ s program UNANIMOUS PRESS CRITICISM * * * * Every now and then a picture proves a natural This is a ^ ^ ^ ^ atural. Its performance in the few days that have elapsed' since it PUBLIC OPINION 'pened is conclusive proof. n RADIO CITY MUSIC HALL, New York, One Hundred and rhy-Five Thousand people have flocked to see the picture. On Monday of the current week the picture broke ail records for mid/eek business in the history of the theatre. It is held over for a Bcond week. n San Francisco the capacity of the Orpheum Theatre has een taxed throughout the past seven days and the picture is held over. The same story applies to Los Angeles where crowds have ontinuously thronged the Paramount Theatre and the picture is gain held over. In all three spots the newspapers have been unanimous in eir praise and audience reaction has startled each of the three eatre managements. /^VASfc* That's success three ways — Box-Office, Audience Reaction ^QP*Sfa S^E nd Unanimous Press Criticism. «w . Ons JMight of Joy e Wv hv HOROTHY WFARF and CHARIF^, RFAHAN ™ W7 Story by DOROTHY SPEARF end CHARLES BEAHAN Screen play by S. K LAURFNI -James Gow and Edmund North A COLUMBIA PICTURE