Year book of motion pictures (1938)

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STATISTICS (Continued from page 37) General Maximum Bookings per Feature Majors: 9,000 Indies: 3,000-6,000 Film Footage Handled Daily by Exchanges 27,000 milee Number of Shipments of Film Between Exchanges and Theaters weekly 24,000 Average Number of Simultaneous daily runs per picture 200 Average run of picture 2' 4 days Average Number of Showings 2^2 daily Average Playing Dates to Complete Bookings 40 Average Storage Vault Capacity of Exchanges 750 cu. ft. Largest percentage of Adult Admissions for any Single Hour of the day 75°o-85°o Hour during which this Maximum Occurs 7:30 p.m. to 8:30 p.m. Ratio of Population to seats in cities of 100.000 and over 8.9 (Figure as of April, 1937) Average Seating Capacity of Theaters located in cities of over 100,000 population 1,021 (Figure as of April, 1937! Rank of the Film Industry in National List of Total Expenditures lor publicity, advertising, etc About 5th Total of fees paid by film theaters in U. S. to Ascap 81,099,512.30 U. S. Amusement Tax Receipts in 1937 520,974,031.33 Former Years: 1936, 518,457,482.07; 1935. 516.406,021.90; 1934. 515.243,342.55; 1933, 514,097,910.43; 1932. 59,295,617.83; 1931, 52.474.531.36; 1930. 53.544.554.70. Total number of film titles used since birth of U. S. film industry to Jan. 1. 1938 36,187 Number of titles registered with MPPDA during 1937, approximately 3,600 Value of U. S. film exports during 1937 54,796,641 Value of U. S. sound equipment exports during 1937 52,280,961 Summary of 1937 stock and bond sales of New York markets: Stock Market, 12,693 shares; Curb Market, 1,804,925; Bond Market. 518.617,000. Foreign film production in 1937 1,809 Estimated Canadian film theater attendance in 1937 (5 per cent gain) 133,813,649 Estimated Canadian film theaters total gross in 1937 530,777,139 Number of Canadian film theaters, March 1, 1938 1,217 Features Released in U. S. Market 778 Features Produced by Majors in U. S 393 Features Produced by Indies in U. S 149 Foreign Language Features produced in U. S. (5 Yiddish; 1 Ukrainian) S Foreign Produced Features Imported into U. S 240 From: Germany Fran< Hung Italy 67 Austria 6 50 5 23 .18 2 2 17 1 15 .10 10 9 Armenia 1 Bavaria 1 1 Sweden Spain Switzerland 1 Sources Bureau of Foreign and Domestic Commerce. Washington, D. C; United States Treasury Department, Washington, D. C; THE FILM DAILY, New York City; FILM DAILY surveys conducted nationally by its correspondents; The West Coast Bureau of THE FILM DAILY, Hollywood; Motion Picture Producers and Distributors of America, New York City; Association of Motion Picture Producers, Hollywood; Media Records.