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Goldwyn Regards "Hurricane" A* a Star-Building Picture
Chose Unknown Jon Hall for Hero Role Over Big "Name" Players
Hollywood's well established axiom that the star makes the picture sometimes works in reverse.
Just often enough to be the exception that proves the rule, it's the picture that makes the star.
These exceptions have been popping up ever since the infancy of the picture industry. A few have been fortunate accidents. Far more have been the happy result of shrewd showmanship.
Realizing that their greatest stock in trade is stellar personalities who possess the box-office appeal to lure paying customers to the theatre, producers have deliberately cast unknown players of exceptional promise in pictures which, because of dramatic power, magnitude, timeliness or type of characterization
appear to be natural star crea tors.
It is not necessary to sligh any cinematic period in muster ing an impressive roll of star making pictures. Such silen films as "The Four Horsemen, which made a star of the lah Rudolph Valentino, and "Th Big Parade," which lifted th< late John Gilbert into the to] flight of box-office attractions are typical.
To come down to the moderi sound era, there's "Flying Dowi to Rio," which created not on< star, but two, in Fred Astain and Ginger Rogers.
There's also "David Copper field," from which the youthfu Freddie Bartholomew emergec a full-fledged luminary, anc "Captain Blood," which drapec the stellar mantle about Erro] Flynn's broad shoulders.