FilmIndia (Dec 1937 - Apr 1938)

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t Bombay Calling t This section is the monopoly of "JUDAS" and he writes what he lihes and about things which he likes. The views expressed here are not necessarily ours, hat still they carry weight because they are written by a man who knows his job. NEW THEATRES IS OURS! The scurrilous writings of some penny papers in Bombay have been responsible for plenty of bad blood between the New Theatres and the Bombay producers. Writers who indulge in this sort of irresponsible and scandalous propaganda have blackmail in view. No one ever believes them and at all times they are looked down upon as spongers sitting on the laps of scandal-mongers. Of the two producing companies that India is really proud of, New Theatres is one. It has nothing to fear from such vandals who make journalism an excuse and turn it into a questionable profession of wits. New Theatres has as many patrons in Bombay, or perhaps more than in Bengal. New Theatres pictures are popular and they deserve to be so by virtue of their excellent quality. New Theatres pictures are patronised all over India and pictures with such nationwide appeal can never be produced with a provincial bias at the headquarters. To accuse New Theatres of provincialism is to spit at the Sun. To build blackmail on a flimsy foundation is not a work of an adept in the game. It is an amateurish procedure, which attracts more ridicule than attention. New Theatres has plenty of artistes who are not Bengalis. And most of these artistes spell the present day prominence of this successful film company. m L s v „ New Theatres is as much proud of them as the rest of India is and no one has any cause to complain, as New Theatres has been giving clean and popular entertainment. With New Theatres a picture has always been greater than its artistes. "The show must go on" has been the watchword in the career of New Theatres and there is no time and place in its life for petty provincialism. SHANTARAM'S PRIDE IN NEW THEATRES. When this has been the case all these years, I cannot understand why New Theatres and its invaluable artistes should have stood up and taken notice of the dirty and malign propaganda which has no other source but its own. It is presumptuous for New Theatres to suppose that rivals in trade have inspired this propaganda. It is not so and New Theatres owes them all an apology— a humble apology which has been for ages the privilege of the really great. New Theatres has no other rivals but Prabhat and from the writings in the 'Amrit Bazar Patrika" one is forced to conclude, however unwillingly, that Prabhat has been at the bottom of the whole affair. Like New Theatres, Prabhat has also no time for such petty jealousies. To Prabhat, a healthy competition like New Theatres' has always provided an incentive for better work. "Amrit Bazar Patrika" has sadly erred in giving a wrong impression to the people. B. N. Sircar is a personal friend of mine and I know him to be incapable of being party to the insinuation of the "Patrika". If the "Patrika" has committed an honest mistake, it is all well and good, but if that is not so, Sircar should be the first one to apologise to Shantaram. 7