Filmindia (1941)

Record Details:

Something wrong or inaccurate about this page? Let us Know!

Thanks for helping us continually improve the quality of the Lantern search engine for all of our users! We have millions of scanned pages, so user reports are incredibly helpful for us to identify places where we can improve and update the metadata.

Please describe the issue below, and click "Submit" to send your comments to our team! If you'd prefer, you can also send us an email to mhdl@commarts.wisc.edu with your comments.




We use Optical Character Recognition (OCR) during our scanning and processing workflow to make the content of each page searchable. You can view the automatically generated text below as well as copy and paste individual pieces of text to quote in your own work.

Text recognition is never 100% accurate. Many parts of the scanned page may not be reflected in the OCR text output, including: images, page layout, certain fonts or handwriting.

FILMINDI A April 1941 And with the crowd of nineteen members taken without inquiring into their educational attainments or their qualifications in other walks of life besides their technical knowledge, how do the Government intend to carry out the primary object of disseminating correct information and of making one part of the Empire interested in another? How many from this crowd of members are actually qualified to give a considered opinion or advice in this matter to the Government? For that matter, how many members even know correctly the extent of the British Empire, its dominions, colonies and mandated territories. We would suggest a surprise test of this knowledge to prove our argument. Surely, Sir Reginald realises the tremendous potentialities of the film as an instrument of propaganda and is also not unaware of the fact that a wrong type of propaganda would react badly in these times of emergency. If correct information is one of the basic aims of the efforts of the Board, why was there no mention made of the Indian troops fighting in Egypt in the "Drums in the Desert," a propaganda film produced by the British Ministry of Information, when every paper in the country stated that Indian troops were fighting with considerable valour? If, for reasons of their own, which are no longer a secret to us, the British Ministry forgot to mention the Indians, was it not the duty of the Film Advisory Board to find a place for the Indians — at least to support the reports in the papers? With this confusion of aims, objects, ideas and ideals, which even after eight months of working seem still too hazy to be relied upon, the Board has taken upon itself an expenditure of over Rs. 4500| per month, has already spent Rs. 87,873] in production, apart from office maintenance, in eight months and promises to spend a further sum of Rs. 3,07,080 in the current year. And probably to watch all this money being spent the Government have appointed Mr. H. W Smith of the "Times of India", as their representative justifying the choice of the man with "his long business experience as Director and Business Manager of an important Bombay firm and his knowledge of accounts." The regular use of EVANS' Limes & Glycerine ensures the health and beautj^ of your hair. It nourishes the roots, removes dandruff and prevents scurf from forming. Cooling and refreshing, EVANS' Limes and Glycerine keeps the hair in perfect condition. Gel a bottle to -day — it is most economical in use. EVANS LIMES &GLYCERINE Sold by all Chemists, Stores & Bazaars EQUALLY VALUABLE FOR MEW AND WOMEN