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May 1941
FILMINDI A
Several examples illustrated by "filmindia" tell their own story vividly and convincingly, and instances are not lacking whereby one can easily show the incapability and incompetence of the selected staff.
Individually none of the persona on the staff is to be blamed, but can one say the same thing about the persons endowed with the power to select? Be that as it may, here is an instance which effectively throws some light on the workings of the Board.
As the readers of "filmindia" already know, Bhaskerrao Amembal is one of the members of the staff selected to produce films for the Board. It is now learnt that Bhaskerrao has been entrusted with the production of a 'short' film depicting the industrial progress of our country. They deemed it fit to ask Bhaskerrao to do this job without worrying whether he can tackle the subject entrusted to him.
In the face of these facts, how Bhaskerrao was chosen as i producer and how he is assigned the job of producing 3 film on country's industrial progress, a subject
of which he is perhaps profoundly ignorant, are matt'jrs that pass one's comprehension. Perhaps, rational mortals like us cannot divine the methods of the great selectors. Lest my points be misconstrued I take this opportunity to warn all those who may be led away with the idea that I have a personal prejudice against Bhaskerrao or anybody else. It is not the question of individuals, it is the question of the policy and the principle that the Film Advisory Board have adopted.
POTENTIAL DANGER TO INDUSTRY
Besides, these short films which t'ne Film Advisory Board will be soon putting into market (some of them, alas, have already been released) would only spoil the name of our film industry, and in addition they would considerably impair the future chances of short films produced by incompetent men can be well imagined. And our audiences who are not accustomed to see short films vi^hen they behold these short films, their reaction will be against all short films. It is for this reason that I say that the activities of the Film Advisory Board constitute a potential harm to our film industry.
REPLACE THE STAFF
Already the film industry has heavily suffered because of Government's apathy towards it, but that was only a negative set back. Now when the Film Advisory Board is dabbling in film production in an unbusiness like and incompetent manner, the film industry cannot afford to be indifferent to this potential danger. It must launch a more vigorous campaign that it has ever done before to impress on the Government the necessity of changing the Board's executive staff, and replacing it with men who know their job.
If documentary films are to be made, who would not welcome their production? But if they are going to be produced at all, is it not necessary that those who are experts in producing them and those who have a thoroug'h knowledge of the subjects selected for such films should be entrusted with that work?
At least on this point there can be no difference of opinion, and in bringing home this point to the authorities everyone must join hands with "filmindia", assisting it to carry on the campaign to a successful conclusion.
That is a beautiful dance in "Shadi" a Ranjit picture. Though we don't see the face of the dancer, we hope, it
is as sweet as the figure. 23