FilmIndia (Jan-Jul 1943)

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June 1943 FILMINDIA faction the great care that Mr. Sohrab Modi takes. His historical productions like 'Pukar' and 'Sikandar' have been good examples for all to follow. I understand he gets a good deal of research made about the period he wants to depict in his screen play. Indeed our studios ought to maintain competent men to study all these things. At least the well-to-do and the idealist among them must see that they take the help and secure the co-operation of literary men and competent critics. Before submitting a film to the Censor, they should get a committee of what I might call the men in the street to criticise their pictures. Intelligent people who can speak for general audiences must have a preview of a film to cure it of many preventable defects and shortcomings. This should be considered as necessary supplement to film-editing." I asked Mr. Nariman to give me his idea of a good type of picture. With one eye on the file in his front, Mr. Nariman began to speak without a moment's hesitation. "A picture for being both commercially successful and socially useful, must combine certain features. In the first place it must entertain people. The story of a picture must therefore be of absorbing human interest, preferably touching our own DID YOU HEAR? Sushila Rani's latest gnamophone record has become a sensational success. Do you know why? H.M.V. Record No. N.26199. times and our own daily life. Secondly it must have an universally acceptable moral or mission. Present day society is full of foibles. It is not of the making of any particular individual nor is it possible for any individual to control or regulate our complex society. The exposure of these foibles with the help of human characters and if possible, indication of lines of reform would always appeal to the human mind. Within our court experience we come across numerous types of peoples. Many of them are called criminals, some of them are called habitual criminals, but we find among these people some who are morally superior to many of our ordinary citizens. With the help of skilful sarcasm and subtle humour these stories can be used for immense educational use in the broader sense of the term. I found an attempt of this kind made in a film called 'Qaidi'." Mr. Nariman would have gone on speaking, touching on more aspects of film-making but a client of his knocked and walked in and Mr. Nariman politely observed that I had more material than I could put on paper for an article of moderate dimensions. I had no recourse but to say yes and bid good-bye. BASANT PICTURES' MAIDEN SOCIAL * BAT UK BHATT BABUBHAI M/my LOVE TAKES THE MEANING IN LOVE'S CONFERENCE BASANT PICTUPIS EVE* THE BIST SOON TO FOLLOW Distr ibutorst' BOMBAY : : ROYAL FILM CIRCUIT, NORTH INDIA : WADIA PARAMOUNT PICTURES, SOUTH INDIA: JAYALAKSHMI FILM CO., CP., C.I NEW CENTRAL TALKIES CIRCUIT LTD BENGAL : RAMAN HARI DAVE, AFRICA : SHAMJI KALIDAS CO; 40 (ROMS CHALEES KAROO WITH A MESSAGE OF INDIA THE INDIVISIBLE. 51