Film and Radio Guide (Oct 1945-Jun 1946)

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26 FILM AND RADIO GUIDE Volume XII, No. 7 PICC Aids New Film Council Bill Kruse Heads Notable Coordinating Committee The Photographic Industry Coordinating Committee, of which William F. Kruse (seated, second from left) was recently elected choirmon. The Photographic Industry Coordinating Committee, comprising nine trade associations in the photographic industry, at its recent meeting in Buffalo assured the newly-formed Film Council of America of full cooperation in the latter’s campaign to organize local groups throughout the country. The method of extending this aid is extremely simple — and effective. For instance, when Ernest Tiemann, Director of the Department of Visual Education at the Pueblo Junior College, Pueblo, Colorado, called on C. R. Reagan, President of the Eilm Council of America, for advice and aid in the formation of a local group, one of Reagan’s first steps was to pass this information along to William F. Kruse, Chairman of the Photographic Industi'y Coordinating Committee. He in turn relayed this to each of the nine member groups with the request that they put their members in Pueblo or nearby in touch with organizer Tiemann. The constituents of PICC include: Allied Non-Theatrical Film Association, Educational Film Library Association, National Association of Visual Education Dealers, Photographic Manufacturers & Distributors Association, Visual Equipment Manufacturers Council, National Microfilm Association, Master Photo Dealers’ and Finishers’ Association, National Association of Film Producers for Industry & Commerce, and, indirectly, several other groups. The members of these groups offer their cooperation to the Film Council organizer as individuals, and also constitute themselves as an industry com mittee to work out ways and means of further local cooperation through their channels. The establishment of a network of local organizations, embracing every type of film and photographic user, is the aim of this joint effort of PICC and of the Film Council of America. The latter also includes such organizations as the American Library Association, the National Education Association, and the The March of Time, besides its regular monthly editions covering world events and the March of Time Forum Editions, will produce a limited number of sponsored film s, Richard de Rochemont, producer, announced recently. The first film scheduled for production will cover the New York Stock Exchange and its allied activities. This will be followed by a story on Pan-American Airways. National University Extension Association. Every teacher, club chairman, film review committee member, trade union or fraternal educational director, film-using physician or other professional man, and plain garden variety amateur photographer will be able to participate on an equal plane with professional and commercial photographers and motion-picture producers through this project. “No separate department will be established for the production of these sponsored films,’’ Mr. de Rochemont said. “They will be edited, written, and produced by the same staff that now turns out The March of Time. The company’s foreign staff will also be available for work on such of these films as may be of an international nature,’’ he added. Before the war the company produced some industrial and business films. Richard de Rochemont Announces March of Timers Sponsored Films