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EDITOR'S FOREWORD
This volume includes 66 cases on the business aspects of the motion picture industry. These cases were selected for publication here by Professor Howard T. Lewis from among a larger number collected under his direction. It is expected that the remainder of the motion picture cases will be published in some subsequent volume.
The cases in the present volume, together with Professor Lewis' introduction and commentaries, represent a comprehensive survey of the leading business problems which the motion picture industry has had to meet. To the extent that all the cases deal with one industry, this volume differs from those previously published in the " Business Reports " series. The principle followed here, however, as with the preceding volumes has been that of presenting as nearly currently as possible the results of the School's research programs, whether carried out on industrial, functional, or other basis.
The numerous unique features of the motion picture industry might seem to narrow the interest and applicability of the material presented in this volume. The administrative problems in one industry, however, almost invariably have their counterparts in other types of business, no matter how different the operating details. Consequently, the significance of these motion picture cases for business men is by no means limited to those whose chief interests lie within the industry. The cases should have meaning for all concerned with the general conduct of business enterprise.
Charles I. Gragg. May, 1930.