Heinl news service (July-Nov 1950)

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Heinl Radio-Television News Service 8/9/50 Radiophone Service Speeds Up Newspaper Delivery (George Brandenberg in "Editor and Publisher" ) Mobile unit radio phone service is enabling the Louisville (Ky.) Courier-Journal and Times to attain 100$ daily and Sunday del¬ ivery service in the city area and adjacent cities of Jeffersonville and New Albany, Ind. The average monthly missed deliveries of 2,900 are now del¬ ivered in a matter of minutes, states Jasper E. Rison, C-J & T cir¬ culation director, who has been using the mobile radio phone service for two years at an average monthly cost of $5^0* “It is difficult to estimate accurately the dollar and cents value of mobile telephone service alone in connection with the over¬ all circulation operation", said Mr. Rison. "It is a primary part of a reorganized system for daily circulations which has improved customer service and effected a number of economies," Suffice to say, the Courier-Journal and Times have shown an increase of 1$% in circulation during the past year and a definite decrease in operating personnel. The present delivery system, making use of mobile telephone service, was devised by Mr. Rison after try¬ ing several other methods. * * * * * Two years age, the present delivery method was installed. City distribution area was divided into eight sections and a district sales manager appointed to supervise each section. Men carriers have replaced newspaperboys. There are now a total of approximately 350 route men and arrangements have been made for delivery of papers from the pressroom direct to homes of these carriers. This means 350 drop¬ off points but elimination of the expense of operating 53 sub-sta¬ tions. Sen. Tobey Gives Advice To The Lovelorn ( "Parade" ) Senator Charles W. Tovey of New Hampshire often smiles at letters that pass over his desk. Some he'll never forget like this one : "Dear Senator Tobey: My wife has left ray bed and board and I can't understand why. I have given her an electric iron and a washer, a stove and refrigerator, everything her heart could wish. I need her. Our six children need her. Please write her a nice letter and see if you can't persuade her to come back." The Senator was puzzled, but he composed what he considered a "nice letter" and sent it to the wife. Weeks went by, and the episode was forgotten. But one day, while Tobey was on the Senate floor, a page rushed up with a telegram from the husband. "She's back", it read. "You're some Senator." XXXXXXXXXX 14