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Heinl Radio-Television News Service
9/13/50
TRYING TO FIGURE OUT FCC TV COLOR DECISION HAS 'EM WOOZY
The press is having a field day with the Federal Communi¬ cations Commission's color television decision and everyone having his own interpretation. Here are some of the opinions. Pay your money and take your choice:
C. E. Butterfield, Associated Press:
"The overall effect of the latest decision of color tele¬ vision by the FederalCommunications Commission its second is to leave the whole question still in a 'pending' category.
"There can't be any doubt that CBS won a victory in the ruling, which, while declining to set final standards, highly favor¬ ed the CBS system over RCA and CTI (Color Television, Inc.). This was in direct contrast to the earlier finding in 19^7 when a differ¬ ently constituted commission held that the CBS system was not ready.
"What happens noxtf, in view of the fact that the FCC left the door open for further possibilities, depends on a number of fac¬ tors.
"Basic is the transmission question. Stations must go on the air with color before the public can get interested. In this connection CBS says it is 'proceeding promptly with plans', adding it expects to have 20 hours a week 'within 30 days after the commis¬ sion makes its final decision.'
"Next must come the sets. The FCC has asked manufacturers to build receivers to tune in both CBS color and black and white.
None of the present seven million or so sets in operation will func¬ tion in color without special converters.
"Finally, there is the public itself. Acceptance of color must rely entirely on how it reacts and how fast it buys new color receivers or adds converters to present sets. Meanwhile, black and white operations are to continue.
"In leaving the door open, FCC set December 5 as the date when improvements and other systems, of which several are reported in the works, can be offered for consideration. A latchstring fastened to this door implied it would close and the CBS method be accepted immediately if manufacturers did not meanwhile cooperate in incorporating color equipment in new sets.,
"On the other hand, RCA has indicated it still has hopes for its system, which was urged on the grounds it would also fit into the present black and white operations. CTI only last week ad¬ vised the Commission it had an improved system to offer.
"It should be apparent that color still has a number of obstacles to hurdle and that it is going to take some time after that to get under full operation."
Jack Gould in The New York Times:
"The long-awaited action by the Federal Communications Commission on the future of color television finally has been taken. After a couple of years of exhaustive tests, hearings and arguments, the Commission boldly came to its conclusion: it's not sure yet what to do.
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