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12/29/36
ROOSEVELT LED U.S. OFFICIALS IN TIME ON THE AIR
President Roosemvelt led the list of high federal officials heard over NBC networks during the year, with 33 appearances, eight of which were suonsored by the Democratic National Committee, With one other radio ad'. ress scheduled for December, this will bring his total number of NBC microphone appearances during his administration to 90 for the four years since his inauguration. Second on the list was Postmaster General Farley, who made 26 appearances, with Secretary of Agriculture Wallace coming third with 22 ap earances. Vice President John Nance Garner set a new record when he made six NBC addresses during the year, the first since his inauguration.
Figures released by NBC show that although there has been an increase in the number of officials appearing on the radio, the actual broadcast time decreased 29,4 over the first 10 months of year. During 1935 the average speaking time amounted to 21 minutes, but this figure was cut to 1.3 minutes during the first months of 1936.
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W B S TO OCCUPY LARGER PLANT IN CHICAGO
Chicago headquarters of World Broadcasting System will move early in 1932 to a new location at the southeast corner of Erie Street and F irbank Court. World is planning to occupy its new building by February, according to an announcement by PI L. Deutsch, President of WBS.
Greatly increased activity among transcription advertis¬ ers in the midwest aread has encouraged the move to larger quarters. The selection of the site in the unper Michigan Avenue district was influenced by its proximity to Chicago's radio and andvertising centers, according to A. J. Kendarick, Vice President in Charge. At present World's Chicago offices are located in the Daily News 400 West Madison St.
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Radio City, NBC headquarters in NEw York city, was second only to ^ount Vernon, home of GPorge Washington, as a sightsees* raecca in 1936. It drew 497,399 persons during the first 11 months of the year.