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MANSON WILL DIRECT STROMBERGCARLSON PUBLIC RELATIONS
As a part of its post-war plans, Lloyd L. Spencer, VicePresident and General Ss.les Manager, has announced that the promo¬ tion and advertising program of the StrombergCarl son Company at Rochester, N. Y, , has been combined into a newly created Public Relations Department.
Stanley H. Manson, Sales Promotion Manager and Executive Secretary of the finn’s labor-management committee, will head the new department, designed to plan for the "distribution of its pro¬ ducts as widely and as efficiently as possible . . . using to the fullest advantage . . , newspapers, magazines, radio. " F. Leo Granger succeeds Mr. I>fIanson as Radio Service Manager.
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ARMY "RELIC” TRANSMITTER IS LIKE JOHNNY WALKER
A radio transmitter, which broadcast the 1937 solar eclipse from a tiny atoll in the South Pacific, is still in opera¬ tion and recently was used in a news broadcast from Naples,
Nicknamed "The Relic", the transmitter was used for spec¬ ial events broadcasts after its return from the South Seas. It entered the service of its country in 1942 and was shioped to North Africa. It "made" the invasion of Sicily and was set up in Syracuse where it sent press copy back to Allied Force Headquarters for relay to the United States.
Sent to Bari soon after the invasion of the Italian main¬ land, the five-ton transmitter was eventually shipoed to Naples. There, with the aid of an Italian generator, it broadcast on Novem¬ ber 14 a news program from the Advanced Press Headquarters in Italy. This marked the first Allied radio transmission from the continent of Europe since Dunkirk,
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LACK OF ZONE NUI^BERS SLOWING UP MAIL OURS IS NO. 8
It is reported that great quantities of mail for delivery in Washington have been thrown aside in the holidy rush because of tne absence of zone numbers. For the information of subscribers of He ini News Service, the zone number is 8, with the address remaining tne same 2400 California Street. Networks, broadcasting stations, radio manufacturers and others sending us press material also kindly note.
Furthermore and tnis situation very likely prevails in all the larger cities the Washington Postmaster has suggested to newspaper and radio correspondents that to insure prompt dispatch ot important correspondence, they should make use of the special deliv¬ ery service and use long envelopes. Because mailings accumulating in street letter boxes have reach such proportions that it is not possible to keep current on collections, the Postmaster further suggests that urgent mail be deposited in one of the downto'^n sta¬ tions or the main Post Office,
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