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He ini Radio News Service
11/27/46
SURVEY SHOWS 3,000 SMALL SET BUYERS ALSO WANT OTHER MODELS
A survey of 3,000 recent buyers of table-model radios has revealed that these purchases are not considered by consumers as their “ultimate radio buy", it was said by Samuel J. Novick, Chairman of the Board of the Electronic Corporation of America.
The findings, Mr. Novick said, presage a growth in the radio set business in the terms of the larger, more expensive and complex sets which will be the basic units in the nation's homes. There will be, however, a continuing market in small sets, the survey indicated. Nine hundred consumers stated that they intend to buy another small radio for their home within a year. FM, according to the study, has wide popular support, with 32 per cent of those sur¬ veyed stating that they would like to have it when they bought their large living room set.
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RADIO CRIME STORIES STIR UP WASHINGTON MOTHERS
Mothers in the Georgetown section of Washington, D. C. , placing the blame for Juvenile delinquency on radio crime stories, have started a city-wide drive to petition stations to take these programs off the air.
Led by Mrs. George F. Hanowell, 3325 0 Street, N.W. , 15 Georgetown mothers already have signed up almost 5,000 petitioners in Georgetown and have spread the idea to friends in Northeast Wash¬ ington and Sandy Spring, Md.
Mrs. Hanowell got the idea after visiting a home where four little children, aged 5 to 11 years, were sitting enthralled before the radio listening to a murder story.
“I told friends about it", she was quoted as saying, "and we agreed that the impressions young children get at that age often are carried with them through the years and lead to delinquency later. We decided to do something about it right now. "
The petition was typed by Mrs. Hanowell and distributed to friends last Wednesday. It states that the signers believe "juvenile delinquency is directly attributable to such programs" and requests radio broadcasting companies "to make a study of the programs toward the elimination of the same. "
In addition to spreading the word to friends in other parts of the city, the group is seeking the cooperation of schools and churches, Mrs. Hanowell said.
She said the Most Rev. Michael J. Curley, Archbishop of Baltimore and Washington, is in favor of the drive, as is Dr. C. B.
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