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MOOSE STATION GETS TEMPORARY EXTENTION
Temporary authority to operate certain evening hours was granted Station WJJD, of Mooseheart, Ill. , operated by the Loyal Order of Moose, by the Federal Radio Commission on September 1st, following a conference with Senator James Jc Davis (Rep.), of Pennsylvania, and other officers of the order.
The station operates with 20,000 watts power limited time on the 1130 kilocycle channel, assigned on a cleared channel basis to Station KSL, at Salt Lake City. Under a recent Commission regulation prescribing that stations operating limited time shall go off the air at local sunset, it was explained, Station WJJD was instructed to cease operating at approximately 7:30 o'clock local time, whereas it heretofore has operated until 8:30 P.M.
The Commission was told that WJJD has been operating until the later hour by agreement with Station KSL. Following the con¬ ference, the Commission authorized the station to continue operating until the later hour until October 31st, at which time it must produce an agreement with the Salt Lake City station authorizing such continued operation.
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CHICAGO NBC BOOKS FOUR NEW COMMERCIALS
Four new commercial programs are reported booked by NBC in Chicago Bayer Aspirin account, weekly, half-hour, on 52 week basis, time cost reported to be $317,000; Buick, 26 weeks, $177,000; Willys-Overland, 15 minute weekly, 13 weeks, time cost $60,000, and Florsheim, 26 weeks, half-hour, $110,000.
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NOTE TO SUBSCRIBERS; The Business Letter is seeking and is desirous of printing information such as above, and will be glad to hear from networks or independent stations with regard to new commercial contracts or renewals.
R. D. H.
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