Heinl radio business letter (Jan-June 1946)

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Heinl Radio News Service 1/3/45 SPRINGS NEW WASHINGTON STATISTICS; GETS WTOP SALES JOB Maurice B. Mitchell has been appointed Sales Manager of WTOP, CBS’ 50, 000watt outlet in Washington by Carl J. Burkland, General Manager. A newcomer to the Capital, Mr. Mitchell has attracted attention by his originality on several occasions. One of these was by an amusing illustrated booklet which he oublished entitled "So You Think You Know Washington?" One of the chapters was captioned, "So the war made a boom city out of Washington?" Mr. Mitchell's answer was "Not at all. There never has been a 'boom* in Washington. It’s just an amazing prosperous and depression-proof community. " This the author under¬ takes to prove by some surprising statistics. "So everybody in Washington works for the Government?" is the caption of another chap ter with Mr. Mitchell banging back that in 1944 there were 287,000 Government workers as against 331,500 nonGovernment workers. Other questions which Mr. Mitchell sets up as straw men to knock down are "So grass will be growing in Washington streets?" "So Washington’s fat payroll is a wartime freak?" "So Washington is only an aspirin market?" "So Washingtonians keep house in a hatbox?" (which inci¬ dentally "Mitch" came near having to do as he had a terrible time trying to find some place to live.) "So now everybody's going home, now that the war's over?" "So Wa sningtonians spent all their money on a wartime spree?", and "So you've been selling Washington short?" The new WTOP Sales Manager has been serving as Sales Pro¬ motion and Publicity Manager of the station since his release from the Armed forces early this past year. Prior to service in the Army ne spent ten years in newspaper work, the last six with Gannett newspapers in Rochester, Ogdensburg and Albany, N.Y. He was Nation¬ al Advertising Manager of The Albany Knlckerbock News, Advertising Manager of the Ogdensburg Journal, Yorkvllle Advance and Gouverneur Tribune-Press, and served also on the advertising staffs of the Rochester Democrat & Chronicle and New York Times. xxxxxxxxx IF TRUMAN SENDS MESSAGE TO CONGRESS TELEVISING IS OFF Plans to televise President Truman when he delivers his annual message to Congress Tuesday, January 15th, received a set¬ back when Press Secretary Charles &. Ross said Wednesday at the White House that it was by no means certain that the President would go to Capitol Hill in person. Mr. Ross said that he "may or may not go" and that, therefore, it should not be taken for granted that the event would be pictured in television. It was later reported on the Hill that Mr. Truman would not deliver the January 15th message in person but would send it by messenger. XXXXXXXXXX 7