Heinl radio business letter (Jan-June 1946)

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Helnl Radio News Service 1/3/45 SCISSORS AND PASTE Obstacles Seen for Congressional Broadcasts ( ’’Washington Post ") Before " Congress in Action” Nationwide broadcasts direct from Capitol Hill goes on the air, several technical obstacles will have to be hurdled. The program was suggested by Senator Claude Pepper (D), Fla. to the Joint Congressional Reorganization Committee. It would be a biweekly feature, probably broadcast at night. First, the radio experts maintain, to give a true picture of Congress, television would have to be used. Then the customers would know how the ”boys” in the cloakroom were making out. When the average Congressman makes an average speech, he is lucky if a baker’s dozen of his colleagues attend. And many of these often kill time reading newspapers, holding whispered confer¬ ences or maybe dozing a little. Television is the only thing that would get that across to the radio audience .they claim. Another question that must be settled is, ^Who gets to broadcast ? ” Congressmen aren’t exactly shy about airing their views. And the radio specialists think a program director couldn’t be any¬ thing less than a master diplomat. And then suppose you had another brawl like the one Repre¬ sentatives John E. Rankin of Mississippi and Frank E. Hook of Michi¬ gan staged last February when the two finished off a salty exchange of profanity with a fancy, one-minute slugging match? The American Federation of Radio Artists, which controls the jobs an announcer handles, might have a question: "Could the regular announcer handle the assignment or would a sports announcer have to be rushed in to take over? Some of the legislators would have the Jump on their felloe artists. Senator Lee O’ Daniel (D. , Tex. ) who has done a little radi' work in connection with biscuits is no novice. Senator Glenn Tay¬ lor (D. , Idaho) might be prevailed upon to fill in "dead spots" with a guitar solo. And Representative Luther Patrick (D. , Ala.) used to run a "wake-up" program. Average Person Thinks $150 About Right For TV Set ( Gallup Polir The price which the average man expects to oay for his set is about $150. This is for a set which would give satisfactory ser¬ vice, and the price of $150 is what the average men says he would consider low enough to interest him in owning a television set. The present range of television set prices is from $150 to about $1500, according to an Industry spokesman. The range of prices given as fair by the public is shown in response to the following question: "What would you regard as a fair price for a television set that is, one that would be good enough to give satisfactory service and low enough in price to interest you in buying? 13