Hollywood Studio Magazine (May 1970)

Page scan 0005 from Hollywood Studio Magazine

Record Details:

Title:
Hollywood Studio Magazine
Date:
May 1970
Publisher:
San Fernando Valley Pub. Co.
Volume:
Hollywood Studio Magazine (May 1970)
Leaf #:
0005
Language:
English
Subjects:
Motion Pictures, Recorded Sound",Vaudeville,Theatre,Broadcastin
Collection:
Fan Magazines and Hollywood Studio System
Contributor:
Media History Digital Library
Sponsor:
Media History Digital Library
Coordinator:
Media History Digital Library
Description:
Hollywood Studio Magazine was published out of the San Fernando Valley in various iterations (and various titles) from 1966 until 1992. What started as a local organ aimed at the workers of Hollywood ended as a nostalgic fan magazine about Hollywood Then and Now. The various title changes and revisions to its mission reflect not just the economic realities of magazine publishing, but a changing relationship to Hollywood and the industry itself. The earliest issues of Studio Magazine read like a house organ of a steady, entrenched industry documenting the comings and goings and notable events of the San Fernando Valley, with special emphasis on Universal. Fandom first became part of the discourse of the magazine through collecting. The Collectors’ Column page beginning in the early 1970s allowed memorabilia collectors to advertise their wares to each other. In 1983, the founder of the magazine, Dorothy Denny gave over the reins to Ralph Benner, the founder of Tiger Beat. This marks the clear separation between the original publication and its focus on Hollywood production culture and the move toward a publication centered on star narratives and fan culture. In covering the two and a half decades from the collapse of the system to the point where classical movie stars were phantoms instead of living people, the magazine offers insight into the transformation of old Hollywood from a lived reality to a memory to a myth.
-- Luci Marzola
Date Added:
September 29, 2022
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during her lifetime, but she ended her days as a pauper. Mack Sennett wasn’t much better off, but he didn’t suffer the same financial pains of some of his former stars. Sennett gave Karz his set of golf clubs as a momento. The oldest resident in the building is Miss Stella Turk, wife of the famous composer who wrote such classics as “I’ll Get By,” and “Mean To Me.” Now 92, Miss Turk has lived in the same apartment almost from the day it opened to the public. BEA UTIFUL TILE - The walls of the famous Garden Court Grill still boast the expensive hand made tile installed almost 50 years ago. If Erwin Karz has his way, the glory will return to Hollywood and the cheap, sleezy stores which now infect the business district will be driven out. As owner of the last piece of real Hollywood history on the blvd., which has been torn down or exploited, he is in a good position to set in motion the eventual renaissance of Hollywood. Historians, film buffs and others devoted to the traditions of the film capitol hope that he will succeed. During the war when building materials were almost impossible to obtain, doors, windows and other parts of the building were sold by a corrupt manager. Only one of the original grand pianos remain and it is waiting for restoration. Most of the furniture suffered the same fate and the oriental mgs which were once the pride and joy of the original management are all gone. But the celebrities haven’t completely deserted the premises. When she is in town, Cyd Charise, and Juliet Prouse practice in Eugene Lorings studio downstairs. PRESENT OWNER - Erwin Karz, the owner, plans to restore his giant complex of luxury apartments in the near future. But the guests who stay at the Garden Courts are generally of the traditional nature. Writers have locked themselves up in the rooms and written screenplays, business deals have been concluded in the big suites upstairs, and even today, certain regular guests arrive from the far corners of the globe for extended stays. An Italian marble dealer maintains an apartment there and a former diva of the Metropolitan Opera lives there with her husband. The ornately carved balcony railings, and mural decorated walls of the foyer speak of a rich period of life when things were much simpler and the press of civilization didn’t threaten to engulf the population in a morass of red tape and polution. COZY APARTMENTS - Each apartment had a baby grand piano, oriental rugs, original oil paintings and other expensive furnishings when the exclusive apartments opened in 1919. Karz has great plans for his building. He hopes to see the restoration of the grill, ballroom and important apartments finished soon, and the exterior sandblasted and re-finished. Since so much history has taken place inside the Garden Court Apartments related to the motion picture industry, Karz hopes to open a museum of sorts on the property which will preserve the important facts of the past in a meaningful way. ORNATE EXTERIOR - Using Greecian style decorations on the outside, the building architect helped give the Garden Court Apartments a classic look. Working from his offices in the building, Karz is busy developing ideas which he hopes will one day help revitalize the apartments which are now almost 50 years old and as sound as they were when first built. The walls are jeinforced concrete several inches thick, and the roof is sheet zinc. The basement features small apartments for the maintainance of personnel and endless mazes of rooms, and passage ways. Completely fireproof, the building would meet almost any standard of building safety. This will be a distinct advantage when it becomes a focal point of interest again. But few people realize the building contains over 100,000 square feet of useful space. And most of the estimated 1,000,000 tourists who visit the nearby Chinese Theatre patio to look at the movie star footprints know that the Garden Court Apartments exist. Karz hopes to change all of this. In time he predicts the property will be a bigger attraction than that of the celebrity footprints.