Hollywood (Jan - Oct 1934)

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on the eve of the execution that his own daughter has committed an almost identical crime. It leaves the audience to decide whether there is an excuse for passion killing. This is a powerful story and other players who share honors with Heggie are Sidney Fox, Helen Flint and Moffat Johnson. Bedside • This is one of those pictures wherein the players are cast in roles that cause the audience to engender a personal dislike for them. Warren William is a crooked doctor who buys his medical certificate and rises to fame via the publicity route. It is a tough assignment for a star who wants to keep popular with his public. Others in the cast include Jean Muir, David Landau, Allen Jenkins and Kathryn Sergava. Let's Be Ritzy • For a well rounded picture affording the utmost in screen entertainment, Universal can well be proud of Lefs Be Ritzy. Robert McWade, that lovable old character actor, nearly steals the show away from Lew Ayres, Patricia Ellis, Frank McHugh and Isabel Jewell. It is the story of a young couple whose married life is almost wrecked by outside romance and intrigue because they cannot make ends meet on his $30 a week salary. Honor of the West • For those who enjoy a bang up horse opera, Honor Of The West fills the bill. Ken Maynard is the hard riding sheriff of a western town and also plays the role of his twin brother, a weakling who runs a grocery store. Cecelia Parker loves Ken and is in turn desired by the weak brother. Fred Kohler heads a gang which robs the brother's store safe. From there on the plot moves rapidly through false accusations, kidnaping and all the rootin', tootin' wild west trimmings. The Trumpet Blows • The Trumpet Blows is a refreshing drama of the life and loves of a Mexican bull fighter, with George Raft cast as the matador who is in love with Frances Drake. Adolphe Menjou has a powerful role as his brother, a noted bandit who poses as a rancher and harbors a love for his bull fighting brother's senorita. Replete with excitement, suspense, love interest and excellent comedy, this Paramount picture should not be passed up. Plea** turn to niiKe sixty-two JUNE, 1934 ARE FREDERICS PERMANENT WAVES fH SO SICK AND TIRED 0FAHE5SY LOOKING COIFFURE... BUT I CANT SEEM TO FIND A PLACE THAT KNOWS HOW TO PERMANENT WAVE MY HAIR PROPERLY. i— lin J THAT* MYTROUBLE TOO. I'D GIVE YOUCAH...D0A3.00. PATROHIZE AN A LOT TO HAVE A BEAUTIFUL AUTH0R,"° «»H,M SHDP' ™ , / FREDERICS FRANCHISE CERTIFICATE IS YOUR WAVE LIKE YOURS.' (, FJARAHTtE OF PERMANENT PERFECTION. "Every woman's hair can be soft, lustrous, and wavy. Your hair can be lovely looking too, if you do as I do, have itpermanently waved with Frederics Vita Tonic Process." DO YOU want to transform your hair into a thrilling symphony of "naturally -curly" loveliness? Then follow the advice of that beautiful and charming screen star, Helen Vinson . . . Get a Frederics Permanent Wave. Screen stars know that nothing so adorns a woman as a symphony of soft, lustrous, undulating waves. That is why they depend on Frederics Permanent Waves to keep their hair flawlessly beautiful, glamorous, and alluring. But not all permanent waves are Frederics Permanent Waves. To be sure of getting a Frederics Permanent Wave, patronize an authorized Frederics shop. Look for the Frederics Franchise Certificate which guarantees the use of a Frederics machine. Examine all the Frederics wrappers used on your hair . . . make sure no harmful imitations are used. Ask your hairdresser for Frederics FREE Gift Receipt. ! hi* ft 11 AUTHORIZED f*!D!IICS (HOP "Pre J reoencs VITA-TONIC AND VITRON HUB IKt OUT CBtUIWI NIOIRICS tRAPPIIS. THIRI IS OUR monies hurchise eumfiun RIRI IS IRIOIRICS Din RICIIPl HAIL IT IN FOR A FRII I0TTI1 01 IRIOIRICS SRAHP0R E. FR EDERICS, Inc., 235-247 East 45th Street, New York, N. Y. Dept. 192 Please .end me FREE booklet on Frederic* Permanent Waves— A FREE Frederics Wrapper, and a list of the Authorized Frederics Permanent Wavers In my neighborhood. Name Address . City State. . . 11