The House That Shadows Built (1928)

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ZUKOR BECOMES A SHOWMAN 85 first hard year. Next season, following the custom and necessity of their business, they gambled — on red fox. The wheel of fashion turned, and the little ball dropped into the pocket opposite their stake. Red fox became a sensation. By 1904, Kohn & Company, though not a big firm, enjoyed a reputation for soundness and stability. Especially it had an A-i rating with the banks. Now, Adolph Zukor was worth between one and two hundred thousand dollars. Enter then into his life a current which sprang from remote sources. The populace of these United States had not found as yet any suitable and darling form of amusement. The ten twenty and thirty-cent shocker was repeating itself. In those days, Owen Davis used to write a new melodrama in two weeks; allowing for vacations and pauses to conduct rehearsals, he fathered twenty a year. “How did you ever keep up such a pace.?” a writing woman inquired of him years later. “Why not? I had a good plot!” responded Davis. Nervously the herd was flocking to new, glittering enterprises which attracted but failed to satisfy. Nervously, showmen and managers were reaching for the formula which ever eluded them. Fred Thompson and “Skip” Dundy, a mechanical genius and a shrewd business man, achieved a great success at the Buffalo World’s Fair with their glorified scenic roller coaster, “A Trip to the Moon.” They went on to build Luna