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258 THE HOUSE THAT SHADOWS BUILT
giving Abrams and Schulberg twenty per cent, of the gross and letting them make their profit. You ought to own that, too.” Abrams and Schulberg saw that his logic was past argument. After some haggling, they accepted an offer of two per cent, of the gross receipts in lieu of salary. United Artists to pay all expenses.
Fairbanks was now gone forever from Famous Players, and Mary Pickford, and Griffith. Yet Zukor, as he rushed east to his office, felt a sense of relief. This was not a trust in formation. It did not intend to gather up all the talent, small and large, under one tent — a process which might lead in the end to general degradation of the business. It was just a company of first-rate stars, presenting a ‘‘high-class product.” On those terms he could compete. As cheerful as ever, he glided into the anxious conferences awaiting him in his offices; began at once to lay out a new programme for the next year.
He threw to the fore screen versions of best-selling novels and dramas with long Broadway runs. He retained still such tried and successful actors as Pauline Frederick and Blanche Sweet. Gloria Swanson, rising fast, presently stood peer to Mary Pickford; Tommy Meighan filled the hole which Fairbanks had left. Famous Players-Lasky expanded as usual, returned dividends as usual. In 1916, the trade papers, with inner apologies to the gods of truth, had echoed the press agent who called it a ^25,000,000 combination. In 1919,