"How I did it," ([c1922])

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CHAPTER I THE AUTHOR'S ERA There have been three eras in the history of moving pictures. The first was the indi- vidual or company era, during which these two factors were the most important in the making of productions. After the manufac- turer's era the industry entered its second stage and the star proceeded to focus the ad- miration of the public. Everything and every- body, everywhere, bowed in deep respect to the principal actors in photoplays. It was during this period that the favorite actors had the satisfaction of seeing their names in a blaze of incandescents in front of theatres. Their names became household words. There is no doubt about the influence of the screen. It is universal in its appeal because all can see and understand its message. In this it far exceeds the limitations of the legitimate stage. The result has been that Charles Chaplin, Mary Pickford and Douglas Fairbanks are as