A hundred million movie-goers must be right... (1938)

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Therefore, a reasonable number of secondary pursuits concentrating interest in main pursuits guarantees a growing volitional interest, it being no secret that the moment any number of people become interested in a thing, that thing takes on an interest for others it would not ordinarily have. Whether or not that new interest is the result of a morbid curiosity or the fear of missing something, it is inevitable. In other words, in a high singularization of main pursuits, appeal or non-appeal increasing automatically, two simple pursuits in a movie become two major forces in audience consciousness, which in size and quality subdue ole debbil restiveness and leave us critics with practically nothing at which to peck and sniff. 62