The Independent Film Journal (1954)

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Your wish is our command, MR. SCHLANGER! In Response To Exhibitor Requests 20th Century-Fox Announces A IT SHOULD BE MADE AVAILABLE TO BE SHOWN TO THE PUBLIC.” —Ted Schlanger Stanley Warner, Phila. In response to hundreds of exhibitor requests, we are making available for public showing a special CinemaScope Technicolor short subject developed from the opening section of our recent demonstration reel on THE ADVANCING TECHNIQUES OF CINEMASCOPE. This one-reel subject affords a clear, informative and fascinating explanation of 4-track magnetic stereo¬ phonic sound. Using actual scenes from CinemaScope productions, it vividly illustrates the enhancement quali¬ ties of 4-track stereophonic sound and its benefits over any other sound system. “THE MIRACLE OF STEREOPHONIC SOUND" is cer¬ tain to be enthusiastically received by your patrons and will arouse wide spread interest and laudatory comment. It will do a tremendous public relations job for you. And IT'S FREE! TELL YOUR PATRONS ABOUT GENUINE 4-TRACK MAGNETIC STEREOPHONIC SOUND! This CinemaScope Short Subject explains it in detail! Available Aug. 26! Get in touch now with your 20th branch manager.