In the District Court of the United States, for the Eastern District of Pennsylvania, the United States of America, petitioner, vs. Motion Picture Patents Company, et al., defendants (1913)

Record Details:

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Louis Rosenbluh, Direct Examination. 373 Q. Please describe what a special feature is, so that it will appear on the record. A. Up to the period of 1911, special features were termed such pictures as were not among the regular releases of the manufacturers. Anything that they turned out in addition to the regular output, which each one was allotted, or had agreed to turn out, either four or five releases a week, they called special releases, such as the Hudson-Fulton Celebration, or Roosevelt's Landing in America, or the African Hunt of Roosevelt. Anything that they turned out, of topical subjects, they termed "special." They advertised the release of a "special" and asked for the order — Q. (Interrupting) : Who? A. The manufacturers. Which the standing order did not include. Thereafter, the releases, know as "multiple releases," which consisted of two reels to a subject, or three reels to a subject, became very popular with the exhibitors. Q. And were known as "specials?" A. And they termed those as "specials." Although previously they were given out among the regular releases. Whenever a manufacturer would make one of these long lengths he would turn it out, in his release day, on Monday, and Wednesday; he would turn out one part on Monday, and the second part, or part two, on Wednesday, thereby giving it in the regular releases. When they saw there was a great demand for these special reels, they began to term those as "specials" and then sold the exclusive rights to the General Film Company, and we could not get any of them. Q. Was there a large demand on the part of your exhibitors for these subjects? A. Exceptionally large. Q. And the obtaining of the films on the regular releases you were obtaining during this period, by virtue of the injunction of the Court? A. Yes, sir. Q. But in spite of that, you were not getting these subjects? A. No, sir. I might say that the special features were supplied to exhibitors under a special arrangement which meant that if each exchange did not buy a "special," that exhibitors of one or more exchanges could apply to the exchange that did have these specials, and was permitted to be supplied under a special bulletin that was sent out, but our exhibitors, although they applied to the General Film Company for these particular subjects that I mentioned as being two and three reel releases, could not obtain tbem.