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November, 1930
The INTERNATIONAL PHOTOGRAPHER
One
Announcement Extraordinary
The Moreno-Snyder Cine Corporation, Ltd,
will, in the very near future, offer to the motion picture industry, to organizations, theaters and individuals commercial and amateur motion cameras and projectors of the CONTINUOUS TYPE — free of the shutter and intermittent movement — with all the advantages possessed by such cameras and projectors. Some of these outstanding advantages are:
CONTINUOUS. The film passes through the camera at continuously uniform speed with no intermittent motion on either the film or any moving part of the camera.
NOISELESS. This fundamental kinematic characteristic permits of a design which is noiseless in operation.
EXPOSURE TIME. At the now standard intermittent film speed of 90 feet per minute the exposure time per picture frame is 1/48 seconds. With the M. S. Camera, and at a continuous film speed of 90 feet per minute, the exposure time per picture frame is about twice as long, or 1/24 seconds.
Result: Standard exposure with M. S. camera is obtained by about 50 per cent of now necessarj standard illumination or of working lens aperture, thereby increasing photographic values of picture.
SLOW MOTION. This camera is without any necessary change of adjustment a silent "slow motion" camera up to a film speed of about 300 frames per second or 1125 feet per minute.
SOUND RECORDING. On account of the continuously uniform progress of the film synchronized sound recording can be effected at the corresponding picture frames and not a predetermined distance therefrom — another decided advantage over present standard practices for sound on film methods.
COLOR PHOTOGRAPHY. The increased exposure time for standard film speed offers great advantages for any system of color photography.
DEPTH OF FOCUS. Another desirable char
acteristic of the M. S. Camera is the fact that a greater depth of focus is obtained for any definite setting of any standard lens.
FOCUSING DEVICE. The change of camera from focusing (finder) position to exposure position does not move any heavy part of the camera ; but is effected by the jarless and practically resistless moving of a small lever for about '4 in. The photographic lens and the film are untouched ; therefore, no movement of any kind is required.
CONVENIENCE. The M. S. Camera is very much lighter than any standard camera, making it especially desirable for news work.
ECONOMY. The extreme simplicity of this :amera design lowers its cost.
MAGAZINES. Delivery and windup film magazines are separate from each other, permitting about 50 per cent reduction in weight and bulk of handling of camera film supply.
PROJECTORS. Moreno-Snyder Projectors possess equal advantages to our cameras. The flicker is absolutely eliminated ; less danger of fire, since the amount of light is cut in half ; systems of color can be easily used ; weight cut two-thirds and volume greatly reduced.
It is well to note that film made by this camera may be run on any intermittent projector.
Those interested in the Moreno-Snyder Cameras and Projectors, both professional and amateur models, will take note that conversations regarding these instruments and machines may be arranged for bv mail to take place after the first of November, 1930.
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Moreno-Snyder Cine Corporation, Ltd.
1072 Vine Street
Hollywood, California
Phones— Office, GR 0306; Shops, GR 5277