International photographer (Jan-Dec 1934)

June, 1934 The INTERNATIONAL PHOTOGRAPHER Twenty-nine MORE LEAVES FROM TY'S NOTE BOOK A novel department in the Paramount Studio is the Censorship Department, headed by John Hammel. Its problem is to struggle with the "Good Taste" aspect of pictures. This with-in-the-studio remedy should prove advantageous, and should do much to correct the situation. The keynote of the plan is to give the people what they want. That sounds like the 77,000,000 , y^ persons in the United States \\]n> go \ \^„ w 7 ?jt to a movie each week have not been 1\ _P>" " getting what they want. Sixty-five percent of the theaters of the United States are controlled by eight major censorship territories. Each of these have the right by statute to cut any film declared offensive in their respective territories. That accounts for the fact that a picture viewed in one locality is different in another, and that also accounts for some of the hashed pictures. Over and above the eight censor boards, there are 267 minor boards. Then too, there are an uncountable number of non-official organization boards who have a voice in the cutting room. It is difficult to determine who does the most damage to the interests of better pictures, the hashing of the censors, or the possible non-social element of pictures if left alone. The situation would not be so bad if the boards could get together on a code, but each group have their own particular pet peeves. These peeves cost the producers millions of dollars annually. It is possible that a code could be arrived at if the members were trained in the social aspects of pictures ; but, on the whole they are not socially trained persons. Instead of relying on conventional standards, they depend on their personal like and dislikes. According to Jack Lewis, who is close to studio affairs, the censorship revisions and alterations of pictures ^^^^^^^^^^^ since the first of the year have been ^^^^^^^^^^ greatly reduced because of a code of ethics adopted by the producers to conform to the general demands of the censor boards. The Producer Code of Ethics means a closer policing of story material before production. Movie censorship began as a police and fire control activity. Why LEICA Is the Most Economical Camera for Fine Pictures Take half a dozen LEICA shots at the cost of one ordinary size negative. Then select the pictures you like and enlarge them to any size you want — as big as 12x18 inches or more! Enlargements are clear and beautifully detailed. Miniature negatives, made with precision lenses, is one of LEICA'S economical features. There are more. 11 interchangeable lenses and over 300 attachments and accessories adapt the LEICA to all kinds of photographic work, taking the place of many other cameras. Once you have bought a LEICA, you need never buy another camera, no matter what special job is required. It will do everything and will save its cost many times over in the long run. Built-in Range-Finder coupled with lens gives you correct focus automatically. Focal Plane Shutter gives you speeds from 1 to 1/500 second. See the LEICA at your Dealer's or write for free Descriptive Booklet and sample copy of "LEICA PHOTOGRAPHY" (only monthlyy^ magazine devoted exclusively to LEICA™ pictures, regularly $1.00 a year; free to LEICA owners). E. LEITZ, Inc. New York DEPT. / 533 60 East 10th St Pacific Coast Representatives: SPINDLER and SAUPPE, Inc. Los Angeles and San Francisco, Cal. Pictures above, looking from top to bottom: LEICA portrait by V. R. Haveman; LEICA aerial photo by C. J. Lewis; LEICA night photo luith f:2 S U M M A R speed lens; LEICA indoor portrait by Dr. Henry Takahashi. Model F with f:2 SUMMAR Lens Let's talk about something else. from persons in different parts of the country offering the identical articles. As an example, nineteen people have offered him one of Villa's pistols. Villa at the height of his career had only two. Seven have offered the sombrero worn on the day of Villa's death. Three different individuals have offered the bullet torn shirt. Villa's left boot can be purchased for forty pesos. With the release Villa," Wallace Villa relics swamp Wallace Beery, of Metro-Goldwyn-Alayer's "Viva Beery, who created this famous character on the screen, has been offered any number of things used by Villa. Beery has not availed himself of these opportunities because he has received no less than three hundred letters The latest technical achievement is home movies in color and sound. The Dunning Process in collaboration with R.C. A. -Victor has made perfect a 16mm. process. At present it is being used by the California Packing Corporation for selling their product. Their salesmen all over the United States have been equipped with portable projectors and film. Please mention The International Photographer when corresponding with advertisers.