International photographer (Jan-Dec 1941)

Record Details:

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Improve Your Eyemo or Filmo 70 WITH THIS Positive" Viewf inder i.. -■ . ■ ■■ , YES sir — the Eyemo or Filmo 70 Camera that you now have can be brought right up to date by fitting to it the new Bell & Howell Positive Viewfinder and Viewfinder Turret which mounts three matching viewfinder objectives. The new units are not expensive, and they're so designed that you can easily install them yourself. THE NEW "POSITIVE" VIEWFINDER magnifies rather than masks, with any lens. The entire finder aperture is filled with large-size, upright, sharply outlined image. Eye parallax is eliminated. Even ■when your eye wanders from the exact center of the eyepiece, you still see precisely the field being filmed. NEW VIEWFINDER TURRET enables you to select matching viewfinder objective unit with same speed you pick the lens. Mail the coupon now for details and cost of bringing your present Eyemo or Filmo 70 right up to the moment. Other new features may also be added — see coupon. Bell & Howell Company, 1849 Larchmont Ave., Chicago; 30 Rockefeller Plaza, New York; 716 North La Brea Ave., Hollywood; 13-14 Great Castle St., London. Established 1907. FILMO 70 D: Master of personal movie cameras — designed and built by the master craftsmen who make Hollywood's precision equipment. Seven film speeds, including slow motion; turret head for quick lens changes; wide variety of optional accessories, all removable without tools — electric motor drive, external magazines holding up to 400 feet of film, and others. Coupon brings details. PRECISION-MADE BY BELL & HOWELL NO MASKING... NO EYE PARALLAX; WHAT YOU SEE in the Viewfinder will be projected on the screen No other camera offers the professional the versatility and dependability of the Eyemo. Swift change of lenses; conversion from 100-film capacity to 200 or 400-foot magazines; tripod mount or light, easy-to-handle hand camera; change from electric to spring or hand drive; silent— or hookup for sound; slow-motion or silent or sound speeds, plus the two new features that assure accurate composition and quicker setup — "Positive" Viewfinder with Viewfinder Turret. BELL & HOWELL COMPANY ip *■*' 1849 Larchmont Ave., Chicago, 111. □ Send details about "Positive" Viewfinder for my □ Eyemo Model DK, DL-M, DN-O, DP-Q; nFilmo70. My Eyemo Serial No. is My Filmo Serial No. is □ Send information on other modernizations for my particular camera. Name . . Address . International Photographer for April, 1941 19