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PROJECTOR CARBONS
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RINGSDORFF CARBON CORP. East McKeesport. Pa.
Norelco
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North American Philips Co., Inc.
Motion Picture Equipment Division 100 E. 42nd St., New York 17, N.Y.
8mm Sound
Other evidence was offered at the convention in support of the present format, which is basically the same as the long-time accepted configurations for amateur 8mm film. These findings include:
1. SMPTE revealed that the American Standards Assn. has accepted and will sponsor a society-written standard for 8mm sound film based upon the present widely accepted configurations.
2. A spokesman for the Fairchild Camera and Instrument Corp., one of the major domestic manufacturers of 8mm sound projectors, estimated that there are perhaps as many as 10,000 8mm sound projectors now in use.
3. Eyre Branch, of Noel Enterprises, Hartsdale, N. Y ., reported in the findings of a survey he conducted for the society that there are presently 13 processing laboratories and 10 motion picture distributors in this country handling 8mm sound. One of these, the George Colburn Laboratory, Chicago, was reported to have nearly 60 clients using 8mm sound film. Colburn has processed and printed nearly 300 subjects for 8mm sound release. Typically, these films
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4 sizes, 9-10-1 1mm, $3.00 ea.
13.6mm, $4.50 ea.
NEW
ILLUMINATED SCREW DRIVER
(or working on speaker post after dark . . . complete with 4 driver bits; two sizes flat head and Phillips head and two No. 135 batteries, $3.35 each.
LOU WALTERS
Sales and Service Co.
4207 Lawnview Ave., Dallas 27, Texas Phone EV 8-1550
Post paid when check is sent with order.
INTERNATIONAL PROJECTIONIST
Post Office Box 6174 Minneapolis 24, Minnesota
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run from 10 to 15 minutes. Print orders have varied, with the smallest order for a single print and the largest for 1,266. Subject matter has similarly been varied, ranging from "how to bowl better" to "why to buy our bulldozer."
4. Several exhibits set up by manufacturers of lightweight, rear screen 8mm sound projectors demonstrated a wide variety of films, ranging from selling computers to training new car dealers in sales techniques. These exhibits drew wide attention and favorable comment.
5. Much of the conversation about 8 mm sound film centered around its extremely successful utilization by the Do-All Co. and the Ford Motor Co. DoAll a manufacturer of industrial machine tools, has more than 100 8mm sound projectors in the field with its sales representatives. The company has a special carrying case for the projector and the 23 product films they have produced. Salesmen can carry these dramatic illustrations of all their products on every call. Furthermore, films can be projected in normal room light on a screen set up right on the buyer's desk.
Ford has set up 1,000 rear screen 8mm sound projectors in dealer showrooms across the country. They supply dealers with periodic motion pictures of then new lines of automobiles. These films are often used in sales training as well as in direct sales. The many technical sessions dedicated to discussions of small format films drew probably the largest and most vocal response from SMPTE convention delegates. iP
MONTHLY CHAT
(Continued from Page 3)
out to be a "must see picture, where the exhibitor can advertise he's "got it."
It takes a lot more to make theatre a profitable enterprise. Waiting for the "must see" picture the theatre owner could go broke.
So we suggest what we said before in this Monthly Chat. Give the projectionist crew the working tools to give high standard screen presentations and give a try to Booth Showmanship of which your craftsmen are willing and able to give. iP
18
International Projectionist August, 1963