International projectionist (Jan 1963-June 1965)

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Wonderama Reviewed in New Jersey The Wonderama Process, the projection of which is shown above, was viewed by the public for the first time last month. The process is a development of Walter Reade-Sterling, Inc. New Equipment for Sayrewood Theatre SAYREVILLE, Y J. The projection booth of the new Sayrew I rheatre is well equipped ti> accommodate modern needs. New Century projectors and ( entury transistorized sound: Magnarc lamphouses and silicon rectifiers; Bauscfa \ Lomh lenses; Neumade and Goldberg film handling equipment and a Techikot* Pearlescent screen. Other new equipment includes nylon rubber-backed carpeting, stage draperies and aluminum frames 1>\ George Hornstein. Hie Sayrewood Treatre was equipped by Joe Hornstein, Inc., <>f New ^ ork. iP Ballantyne Orders Norelco Projectors OMAN t— Orders for over $350,000 worth of Norelco \\ II 70 35 mm projectors have been placed 1>\ R ilhtntMie Instruments and Electronics, Inc. with North \meiican Philips i i mpany . Inc., according to I. Rob ert Hoff. Executive Vice President of Rallantvne. He said the new order is "one of the largest equipment orders l>\ an) distributor, and will probably take care of our needs through June of 1964." Hoff added. "This will keep us a leading distributor for Norelco in the I . S." The new order brought Ballantyne's 1963 Norelco purchases to i total of more than $689,000, including over a quarter-million dollars for Norelco FP 20 Rs. Rallantvne in stalled main of them in 1963, as part of the company's All-in-One theatre package. iP International Projectionist Enthusiastic Welcome for New Process Wonderama, a revolutionary new screen process, had its World Premiere March 5 at the Strand Theatre in Plainfield, N. I. W ilt. i Re ide, Jr., Chairman of the Board of \\ alter Reade-Sterling Inc., said the innovation i the result of an electronic and prismatic lens invention that includes the printing oi each of the thousands of picture frames t li.it make up a motion picture vertically in two babes on the film, instead of horizontally . I lie two parts are projected and joined together l>\ prismatic optic lens to fill a screen which i~ the largest ever to be installed in a theatre in New Jersey. The motion picture shown in the new process was "Mediterranean Holiday," in which twenty teen-age sea cadets sail a three-masted clipper ship to the colorful countries of the Mediterranean. The Wonderama process was developed bv Leon Rronesky. It is the invention of Dr. Leon Wells, a noted polish-born American scientist. Wonderama produces an evenlylighted picture through the use or one light source, providing double the brilliance normally used in motion picture theatre projectors (140 amps instead of 65 amps I . Samuel J. Colosimo. Chief Engineer of Walter Reade-Sterling. Inc. supervised the installation of Wonderama at Plainfield. The Wonderama system can be attached to am 35mm projector. iP April. 1964 TNT Demonstrates First Big-Screen Color Television WASHINGTON, D. C. — TNT (Theatre Network Television. Inc.) the companv which founded closedcircuit television communications, demonstrated Color Eidophor the world's first practical large-screen television system in true color linked with a revolutionary Norelco color TV Plumbicon camera in a series of showings recently. The showings included material which demonstrated the wide range of closed-circuit uses now made practical for the first time. A model twirled a parasol that created a dramatic, rainbow effect in completely realistic colors. Art-work for fashion and cosmetic advertising came through with equally realistic flesh tones. \ table covered with fruit demonstrated the kind of color qualitv which observers said was comparable to that of 35 mm. color motion picture film. The terrain seemed to leap from the television screen during the demonstration of a flight simulation. A tactical military situation was displayed against a map background. Mpha numeric characters and symbols were electronically generated to represent missiles, aircraft and other military units, which moved on the Eidophor display. Information, such as weather, was shown in appropriate colors on the map background. Nathan L. Halpern. TNT president, predicted that the new color television system "will inaugurate a new era in closed-circuit television communications." He said that industry as well as theatre pay-TV will make use of the new system for color transmission and projection of business meetings and for presentation of musical, dramatic and sports events. T h e Pentagon demonstration marked the debut of a revolutionary Plumbicon closed-circuit color TV camera described by Halpern as a "major breakthrough in color televisions production." The camera was specially built for color closedcircuit TV work by Philips for TNT. The color Plumbicon camera is based upon a revolutionary camera I Please turn to page 11 ) 9