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Ethan M. Stifle Takes Over As SMPTE Head
Ethan M. Stifle, manager of engineering services for the Eastman Kodak Motion-Picture Products Sales Department's East Coast, division New York, has been elected president of the Society of Motion Picture and Television Engineers (SMPTE).
Th e SMPTE president-elect has served as sections vice-president, financial vice-president and executive vice-president of the Society. Last year he was a member of a four-man delegation that studied technical developments in the Soviet motion-picture industry under the US-USSR exchanges program.
Other officers named in the recent ballot are: G. Carleton Hunt, presi dent of DeLuxe Laboratories, Inc., New York, elected executive vicepresident; Herbert E. Farmer, Department of Cinema, University of Southern California. Los Angeles, reelected editorial vice-president; Ken neth M. Mason, general manager of the Midwest division, Kodak MotionPicture Products Sales Department. Chicago, elected conference vicepresident: and Robert G. Hufford, physicist for Kodak in Hollywood, re-elected secretary. iP
The Cover Story
More Work for Projectionists as Reade-Sterling Adds 20 Theatres
Norelco
projection equipment
Available from
leading theatre supply
dealers
North American Philips Co., Inc.
Motion Picture Equipment Division 100 E. 42nd St., New York 17, N.Y.
theatre front. These are "islands" of shrubs planted on both sides of the theatre, with the remaining area paved for parking.
The outer lobby is red-brick
Fact Sheet on
Walter Reade-Sterling's
Community Theatre
in THE
Eatontown fN. J J
Cinema Centre
Architect: David Marner, A. I. A.. Asbury Park. N. J.
General Contractor: Hendrickson Construction Company. Shrewsbury. N. J.
Projection Equipment: Simplex pedestals Ashcraft Core-Light lamps Phillips Norelco transistor sound
All secured through National Theatre Supplv Company. New York City
Screen: Pearl-Light 20' x 40'
Seats: Griggs Push Back, through Capitol Motion Picture Supplv Company. New York City
Lens: Bausch and Lomb
Carpeting: Karagheusian. through W. A. Doolittle & Sons, Trenton, N. J.
Curtains and Drapes: From Paramount Associates. Philadelphia. Pa.
Attraction Sign and .Letters: Wagner. Plastic, through Capitol
Antique Fixtures: Ruby Company of New York City
Electrical Work: Red Bank Electric, Inc.. Red Bank, N. J.
Heating, Ventilation and Air Conditioning: Noel R. Nilson Company, Little Silver. N.J.
Seating Capacity: 900
from page 4
floored, with a drum-shaped open counter for ticket dispensing. A large Colonial bronze Eagle hangs over the inner doors.
The inner lobby which is dominated by a massive Early-American chandelier is paved with a unique new Karagheusian carpeting of red brick design, and this same carpeting is utilized for the auditorium aisles. The inner lobby contains a recessed concessions stand on one side, and rest rooms and offices on the other. Furnishings and fixtures are all of Colonial decor.
The auditorium is a stadium type, on one floor. The seats are gold and white, the walls blue, and the curtain white. The extremely high vaulted ceiling, and the simplicity of walls, seating and curtaining give the auditorium an unusual air of spaceousness. The last several rows in the auditorium are on raised concrete steps, and serve as a smoking loge.
The Community is located adjacent to the existing Eatontown Drivein Theatre, and the two theatres together form the "Eatontown Cinema Centre". The entire complex is located on the "Eatontown Traffic Circle." Route 35, Eatontown, N. J. on the North Jersey Shore.
The theatre raises the circuits total to more than 50. In the theatre operation field for more than 60 years, Walter Reade-Sterling is also engaged in the production and distribution of films for theatres, television, educational, and non-commercial showing; in concessions, real estate, and associated activities. In the past two years it has built or acquired nearly 20 theatres, with more on the planning boards.
iP
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10
International Projectionist November, 1964