International projectionist (Jan-Dec 1939)

Record Details:

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*FiIm-UJeld TRADE MARK A CHEMICAL BINDING AGENT— SUCCESSOR TO FILM CEMENT A New Amazing Way # Will not thicken, spoil or discolor. # Retains its full strength to the last drop^—even when left uncovered. Requires no thinning agent. # Firmly binds all film — nitrate, acetate, color stock. 9 Goes twice as far as cement. T TSERS of film cement, and particularly projectionists, will welcome Film-Weld — because it is not a cement! Developed in the chemical laboratory of a mid-Western university, Film There is a convenient size for every user 1 oz. bottle 25c 4 oz. (Special theatre size) 50c Vi pt. can 75c 1 pt. can $1.25 to Splice Film Weld is as clear as water and just as thin. And it never hardens . . . nor requires any thinner. Film-Weld is compounded to meet the exacting demands of modern projection— higher film speed and intense heat of the new arcs, which impose severe strain on the film. Film cement was never designed to meet these conditions. FilmWeld is used the same way as old-fashioned cement — but it binds the film instantaneously in a splice that is ready for immediate use. The splice is several thousandths of an inch less thick than that made with cement, yet it is several times more binding. MAKE THIS SIMPLE TEST Try a dab of regular cement on paper, cloth, rubber, leather, or even on your fingers — it sticks there all together, like glue. Now try FilmWeld the same way. It doesn't even make your fingers sticky. But on film it works wonders. Here, at last, is a compound that is equally efficient on ALL film — nitrate, acetate, and all color prints. Forget the cork . . . leave it exposed continually ... it will never thicken and will maintain its consistency and efficiency down to the last drop! No thinner is ever required. Developed for the exacting needs of the film laboratories and exchanges, FilmWeld is now available for theatre use. Projectionists will welcome the Vi pt. bottles especially designed for their convenience. FilmWeld is now being used by the largest theatre circuits in the country. SPECIAL MONEY-BACK OFFER Buy a bottle of Film-Weld and make your splices for a week. Then, if you still prefer the old-fashioned cement, return the unused portion of Film-Weld to your dealer and receive your money back. Film-Weld is sold by all theatre supply dealers on a money -back-ijnot-satisfied basis. Order Film-Weld on your next regular visit to your dealer. LARRY STRONG, mc 1241 South Wabash Ave. Chicago, Illinois