International projectionist (Jan-Dec 1946)

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LOW INTENSITY PROJECTION HIGH INTENSITY PROJECTION J0fr°.-u ^**0& 00K AT * ^TLlRE LIKE HERE'S the way to a big improvement in the effectiveness of your movie showings: Shift to Simplified High Intensity Projection! It's bound to make itself felt at the box office (most exhibitors would not think of operating without it). And still, High Intensity Projection will cost you little, if any, more. Specifically, One-Kilowatt High Intensity Projection provides: • For your cofor pictures— a specially designed snow-white light • For your screen — 50-100% brighter light And . . . • For your audience — beautiful, easier-to-see pictures Take the first step today— consult National Carbon Company, Inc., for further facts. Also ask your supply house about the availability of High Intensity Lamps. The word "National" is a registered trade-mark of National Carbon Company, Inc. NATIONAL CARBON COMPANY, INC. Unit of Union Carbide and Carbon Corporation H9 General Offices: 30 East 42nd Street, New York 17, N. Y. Division Sales Offices: Atlanta, Chicago, Dallas, Kansas City, New York, Pittsburgh, San Francisco INTERN ATION AL PROJECTIONIST