International projectionist (Jan-Dec 1947)

TENTH ANNIVERSARY OF ALTEC SERVICE CORPORATION TEN years ago, "a new and wholly independent organization," Altec Service started its business career with a promise, a dedication. Altec dedicated itself "to a broader, and more complete conception of technical service than the exhibitor has known in the past." "Altec Service Corporation, alert, alive, aggressive, will do everything in its power to deserve, to secure, and to maintain the esteem and good will of the exhibitors of America." In these ten years, Altec believes, it has honorably fulfilled that promise, that dedication. The judgment of the motion picture industry has given to Altec Service the responsibility of servicing more theatres than any other service organization. Altec has consistently allied itself with the forces that work for the betterment of the exhibitor's interests and the conservation of his assets; it has made a continuous investment of its own engineering resources, in intimate cooperation with the industry's leading technical minds, to bring better quality of sound to every theatre. With scientific caution, Altec weighs and tests all new developments in science, both large and small, before recommending them to the theatres it services. This philosophy of "service beyond the contract" has earned for Altec not alone the confidence but the friendship of its customers,looking forward to the decades ahead, Altec re-dedicates itself to a still broader, and more complete conception of technical service than the exhibitor has known in the past. AN HONORED NAME IN THE MOTION PICTURE INDUSTRY INTERNATIONAL PROJECTIONIST • December 1947 21