International projectionist (Jan 1959-Dec 1960)

obviously favor one particular brand of 35/70-mm machine, is my statement in the September issue of IP, p. 6, that "low-priced 35-mm projectors which have been adapted for 70-mm service at minimum cost" — bootleg mechanisms from which the original manufacturer's serial numbers have been ground off — retain certain obsolete features of these nondescript, privately produced machines, and, of course, require separate units for the soundheads. Projectionists operating on singleunit European machines approve this opinion; but we regret to inform them at this time, as we unfortunately failed to make clear to all readers of IP in the September issue, that an adapted "economy" mechanism made thirty years ago is not a modern 35/70-mm machine which may also employ separate picture and sound-reproducing units, but for entirely different reasons, and not because the manufacturer was "forced" to employ this type of construction. In fairness to all concerned we must emphasize that a certain modern American 35/70-mm machine is not an adapted 35-mm projector. This machine is of extremely rugged and accurate construction, and originally designed to handle wide-gauge film. It bears no resemblance to "economy" revamps of early talkie vintage which have been fitted with bootleg sound reproducers turned out or rebuilt by God-knows-who, God-knows-w here! True, the superb machine we have in mind was first offered for 35-mm use (and it still is!); but from the very beginning it was made with all the many requirements of 70-mm projection in mind. IMPORTANT NOTICE . . . On your Strong Arc Slide Projector you can now mount the GENARCO ELECTRIC SLIDE CHANGER which holds 70 slides, 314" x 4", and change them in Vi second by pushbutton remote control. Write for descriptive literature GENARCO, INC. 97-00B SUTPHIN BLVD. JAMAICA 35, NEW YORK Phone: OLympia 8-5850 Different projectionists have different equipment preferences. I know that I do! But to be honest with ourselves we must admit that each different brand and model has advantages peculiar to itself, the quality of workmanship being equal. As far as the separateunit construction of a modern American 35/70-mm projector is concerned (NOT an "adaptation," we repeat), projectionists favoring it are quick to point out that it is less complicated to operate and threads up in the "straightforward" manner which is approved by the rank and file of American projectionists. Who can argue against the premise that the single-rotor conical shutter used in a European 35/70-mm projector is the most efficient of all as regards light transmission? Likewise, who can contradict the demonstrated fact that a double-shutter American 35/70-mm machine has the advantage of nearly flickerless projection? And the lists of advantages possessed by these and other 35/70-mm machines are long. So, you see, different points of view are very much in evidence at every turn; and it is a source of sincere regret to me whenever I, through carelessness or error, am guilty of fostering misconceptions. It is my duty to correct them when brought to my attention, just as it is IP's editorial duty — now as always in the past — to report the truth to the best of its ability. We are always hearing a great deal more from industry sources than we can ever bring ourselves to believe; and half our job is to avoid being "taken in" by parties with axes to grind. This is your magazine, Mr. Projectionist, it operates solely on your behalf, and is beholden only to you. IP RCA Sales, Ads Under R. H. Coffin Radio Corporation of America, New York, has effected a consolidation of its institutional and staff advertising and sales promotion activities under R. H. Coffin as staff vice-president. Coffin will have responsibility for coordinating policy on both product and institutional advertising and will report to Kenneth W. Bilby, vicepresident, Public Affairs. An advertising excutive for more than two decades, Coffin joined RCA in 1949 and served as director of advertising of the former RCA Victor Division until 1954. He then became director, advertising and sales promotion of RCA. and in 1955 a vicepresident of the corporation. Before becoming associated with RCA, Coffin had been an account executive of McCann-Erickson, Inc. Fourteen Made SMPTE Fellow Members NEW YORK— The Society of Motion Picture and Television Engineers has raised fourteen of its members to Fellow Membership Status this year. They are: Robert C. Rheineck, chief engineer, film production department, CBS News, New York City. Reineck has been a member of the Society for 15 years. Sigmund J. Jacobs, senior scientist, research department, the Naval Ordnance Laboratory, White Oak, Silver Spring, Md. Edward P. Ancona, Jr., who is associated with the National Broadcasting Company in Burbank, Calif. A member of the SMPTE for twelve years, Ancona is a graduate of the University of New Mexico. George C. Higgins, associate head of the physics division, Eastman Kodak Company Research Laboratories, Rochester, N.Y. Fred J. Scobey, technical director, General Film Laboratories Corporation, Hollywood, Calif. Eldon Moyer, retired senior development engineer, Eastman Kodak Company, Rochester, N.Y. Morton Sultanoff, chief detonation section, Ballistic research laboratories, Aberdeen Proving Ground, Md. He is a ten-year member of the Society. John R. Turner, supervisor, equipment development, color technology division, Eastman Kodak Company, Rochester, N.Y. Richard S. O'Brien, director, audio and video engineering, CBS Television Network, New York City, who received the SMPTE Journal Award in 1955 for an original technical paper. Neal G. Keehn, regional vice-president, General Film Laboratories, central division, Kansas City, Mo. Hubert Schardin, director, the German-French Research Institute, St. Louis, France. Jerome C. Diebold, executive producer, Wilding, Inc., Chicago, 111. He is a ten-year member of the SMPTE. Richard E. Putnam, manager, studio and industrial television engineering, General Electric Company, Syracuse, N. Y. Charles W. Wyckoff, research engineer, Edgerton, Germeshausen and Grier, Inc., Needham, Mass. He has been a member of the Society for eleven years. WILKIN DISTRIBUTOR NEW YORK — Century Projector Corp. has announced the appointment of the WIL-KIN Theatre Supply Co. as exclusive distributors in the Atlanta, Georgia film territory of Century American-made 70/35mm Projectors and Transistorized MagneticOptical Sound Systems and Century Standard 35mm line of theatre projectors and transistorized sound systems. 18 International Projectionist November 1960