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Equipment Groups, Exhibitors Plan Trade Show
NEW YORK — Two national theatre equipment manufacturing and sales organizations will join with Allied States Assn., exhibitor organization, for concurrent conventions and a trade show this year, it was announced here.
Theatre Equipment and Supply Manufacturers (TESMA) and Theatre Equipment Dealers Association (TEDA) will join Allied Dec. 3, 4 and 5 at the Sheraton Cleveland hotel.
Larry Davee, TESMA president, said, "he agreed with Marshall Fine, president of Allied, that the trade show and joint conventions of our organizations are to be staged at a time when all indications point to a climate of great theatre business potential.
"Our own directors, at a recent meeting in Chicago, voted unanimously to join with Allied in Cleveland to stage a trade show. Everyone of the 25 or so manufacturers who were present at that meeting stated openly that they would contract for booth space at the show. We feel that these pledges are a tremendous start toward having a capacity show and indicate that when our detailed brochure goes out that we will be sold out in a very short time.
"We join with Allied in welcoming the dealers (TEDA) to Cleveland, too, and hope to have several fruitful meetings with them."
E. H. (Um) Geissler, president of TEDA, stated that he and his organization welcomed the news that Allied and TESMA had concluded their agreement and that the Dealers' organization had wanted the meeting to take place" . . . for the very natural reason that the meeting presents an opportunity for our members to meet with our customers, (Allied) and with the manufacturers (TESMA) whom we represent in the field.
"Our conversations with TESMA lead us to the knowledge that we will be able to meet with them in social and business sessions. These reasons alone, would make us want to be in Cleveland in December. Individual dealers and their manufacturers also will have time to talk together to decide outcome of mutual problems.
"This is the first time in four years that TEDA has had this opportunity, Geissler said, "and our members and our organization intend to make the
Iost of it."
Variable Anamorphic Lenses from SOS
NEW YORK — S.O.S. Photo-CineOptics, Inc. is now making Superscope Variable Anamorphic lenses available to theatres and drive-ins. Superscope, it is claimed, utilizes the maximum effect of wide-screen presentation without loss of light or screen height, yet it can present a picture of any screen ratio from zero thru 3 to 1 of extremely fine quality.
The overall composition of the picture is improved resulting in a favorable audience reaction. Superscope does not require a curved screen, and does not impose any restrictions upon screening room sound systems. Screen proportions are changed by turning the proper controls.
With this lens it is possible to switch from one anamorphic system to another or to switch from anamorphic features to standard features. The lens is easily installed with any 35mm back up projection lens.
Originally Superscope sold for $900 but the prices have been radically reduced to $195 a pair. Descriptive literature is available from S.O.S. At 602 W. 52nd St., New York 19.
iP
THE VERY FINEST
IN PRO
There's Plenty for You At
CENTURY!
. . . and from CENTURY only
dramatic, New ALL TRANSISTOR sound systems
vTrue high-fidelity,
distortion free. ^Low installation cost,
minimum space needs.
'Increased reliability, less maintenance.
'No vacuum tubes, no photoelectric cells.
*and the only American-made 70 mm 35 theatre projection systems
SEE
YOUR CENTURY
DEALER
. . . for bigger, brighter projection.
CB PROJECTION CORP.
New York 19, N. Y.
April 1962