International Review of Educational Cinematography (Jul-Dec 1929)

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THE FAMILY CINEMATOGRAPH A fact which has been apparent of late and cannot be overlooked, is the collaboration for the improvement and development of moral and educational ideals, with regard to film production, in the United States. The producers have manifested the wish to be informed, before and during the performance, of criticism and advice expressed by the representatives of the most important educational organisations, so as to facilitate in the United States, the circulation of the list of films recommended for family use. Mr. Will Hays, President of the Motion Picture Producers and Distributors Inc., has proposed in New York a programme of work to the representatives of the 46 organisations which number at least 52.000.000 members. Mr. Hays, recalled attention to the existence of a special Committee composed of 16 members, whose duty it is, to be in direct and continuous contact with the manufacturers, scenario directors, etc., at Hollywood. The members of the Committee make the opportune suggestions and indications according to the characters they represent. The producing companies, have begun to send in the manuscripts of the plays to be filmed, to obtain an estimate and an amicable control. If industrial misunderstandings arise, the Committee appeals to technicians which have been named by mutual consent. All the free comments which appear in the press are systematically collected by the Public Relation Department of the Motions Picture P, &. D. I. Mr. Hays declares emphatically that this does not represent a second censure or a means by which the Governmental cinematographic supervision is substituted, but a useful integration of the repressive system of public powers with a srystem of intimation, which results from the main currents of public opinion. The second goal at which this collaboration aims, is to spread as widely as possible, cinematographic projections in the family circle. For this purpose, the necessity has arisen, to compile special monthly lists of films which have been passed as moral, educational and subject to be shown in the home. A large national organisation is being created in North America, to promote this scheme. The film produced will have to be specially viewed by the authorised representatives of the most important organisations. The films are subsequently controlled by the Academy of Motion Picture Arts and Sciences. The Committees of the national Federations of Women's Clubs, educators, etc., will make special reports, according 78