International Review of Educational Cinematography (Jan-Dec 1932)

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PRODUCTION METHODS FOR PROPAGANDA FILMS ON SOCIAL HYGIENE By Lucien Viborel, Director for propaganda of the National Committee of Defence acainst tuberculosis, Secretary General for propaganda of the National Bureau for Social Hygiene. It is a matter of the greatest urgency to bring to the knowledge of the public the resources at its disposal in Social Hygiene and at the same to educate it regarding all that is in any way a menace to health. Several conferences have been held from time to time in theatres, normal schools, exhibitions etc. preceded or followed by the distribution of illustrated pamphlets showing the work of penetration — in France and North Africa — by the travelling squads of the Special Bureau of National Hygiene. At the same time, the most convincing method of demonstration and persuasion is the film. Popular conferences and conversations in schools do not secure a large public attendance, and only render their maximum efficacy when they are illustrated by a film. Before going into detail regarding the work of the Cinema Library created in 1922 by the National Committee of Defence against Tuberculosis and by the National Bureau of Social Hygiene in 1926. I should like to insist on the fundamental task of the production of propaganda films for social hygiene. Films specially made for the thesis to be developed and aimed at the public concerned in the question have had a full success. It is necessary to take due account of this essential fact. The same subject can and must assume different aspects according as to whether shown to elementary school students, to our future teachers in normal schools, in urban centres or in workshops or villages. We must not forget that our task is to educate the public, to guide it methodically towards a knowledge and conquest of fresh ideas. Producers of propaganda films have not always kept this idea before their eyes. We have had some admirable efforts, some of them almost perfect, but they