International Review of Educational Cinematography (Jan-Dec 1934)

340 EDUCATIONAL CINEMATOGRAPHY b) encouraging the production of such films by means of state subsidies or prizes for producers or by guaranteeing producers as to the sale of a certain number of copies ; c) encouraging the production of fdms satisfying the requirements that have to be met and consequently planned by those who are in close daily contact with the needs of hygiene propaganda and social safeguard work. The collaboration of technicians will be required for the production of such fdms so that the pictures do not fail in their purposes, owing to the fact that they do not respond to scientific requirements ; d) taking into consideration that if the hygienic teaching film must satisfy didactic and pedagogic requirements in the same way as other teaching films, the hygienic propaganda film must have literary and social bases. In any case it must be understood that the logical development of a subject must be capable of directly interesting the masses and through persuasion, suggestion and emotion, capturing the imagination of the people, and have thus useful effects on the care which people should take of their health and that of their families, and of society in general ; 4) Is of the opinion that propaganda of a statistical nature (posters, affixed notices, etc.), should as far as possible be combined with cinema propaganda, so that pictures should recall to those who see them the scenes actually seen on the screen and thus affect more deeply the mind of the people ; 5) Is of the opinion that the basis of hygiene propaganda of an international character should be the same as national hygiene propaganda. It is therefore important that there should be a centre in each country for co-ordinating all initiative in the use of the cinema in the field of social hygiene (social diseases, prophylaxis and social insurance, etc.) ; 6) Is furthermore of the opinion that the I. I. E. C. should be considered as a centre of co-ordination to which all the before mentioned national organizations actually existing send in all details referring to their work in connection with propaganda and visual instruction. They should also, in the opinion of the Congress, describe in full detail the subjects treated in their films, the experiments carried out and the various means used for projection in small centres (travelling cinemas, etc.). They should also make known the results of any of their experiments and enquiries, so that the I. I. C. E. may issue a publication annually on the subject of hygiene propaganda. Such publication ought to contain the detailed catalogue of all films produced or about to be produced which, owing to the convention for the suppression of customs barriers, may lead to the exchange of films between different countries ; It should contain also the list of all those institutions which interest themselves in propaganda by means of the film for hygiene, etc., with regard to the subjects of the films in course of production, it is requested that the I. I. E. C. should make these known as soon as possible as they come to its own knowledge, and that this should be done through the Institute's periodical the Review or the New Bulletin. 7) States that the Institute could greatly facilitate the work of international collaboration by means of : a) the utilization, in the international field, of films which, having a definitely scientific character, could very well be produced equally successfully in countries of a different mentality ;