Journal of the Society of Motion Picture Engineers (1930-1949)

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1949 MOTION PICTURES AND TELEVISION 111 A second method of producing film transcriptions is the obvious one of direct photography in the studio along more or less conventional motion picture lines. One necessary exception to this statement would be the requirement that economy of operation would necessarily be stressed to a far greater extent than is customary in motion picture practice. Studio photography of the program yields superioi picture quality, greater ease of cutting and editing, enhanced flexibility in production, and the possibility of retakes as required. However, production costs will, at best, be considerably increased when this method is used, and the speed of production will be appreciably reduced. Considering comparatively both 35-mm and 16-mm films, as used in television, there is something to be said in favor of each of these. The obvious ease of handling 16-mm films, and the correspondingly lower equipment, film, and processing costs are definitely advantageous. On the other hand, the improved quality, increased reliability, and the more highly developed 35-mm techniques as contrasted with those available for 16-mm film swing the scale back toward, or even beyond, a level position. It will, therefore, be interesting to observe the future developments in this "millimeter contest," so to speak. So far as the recording of actual program material is concerned, this struggle may be vigorous enough. It will likely be even more strenuous in relation to the customary and much cherished commercial announcements which, of necessity, are the "sponsor's pride." It is urged that present-day practices be not regarded as crystallized and permanent. It is rather suggested that alternative methods for the production of film transcriptions on various sizes or gauges of film be thoroughly and continuously explored. It may thus result that television, five years in the future, shall continue to please its audiences and shall utilize programs on film most effectively and economically, all factors being considered.