Journal of the Society of Motion Picture Engineers (1930-1949)

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Television Many people have said that television came of age in 1950. There is considerable truth in this statement and it may be traced largely to the fact that the industrial companies of America have recognized television's tremendous sales appeal and have consequently devoted large sums of money to the production of shows intended for release in many cities throughout the nation. Fortunately it has been possible to cover many of these cities, and consequently a large percentage of the tele vision audience, with live programming via the facilities of the American Telephone and Telegraph Co. The socalled nonconnected cities are still covered by the use of video recordings, the quality of which has improved drastically during the year. The availability of higher budgets has allowed the television networks and studios to use more care in production techniques and staging. Notable improvements have resulted, for example, in lighting, costuming and make-up, the use of process screens, and in a Fig. 7. Eastman 16-mm projector, model 25, with arc lamp. Progress Committee Report 577