Juvenile delinquency (1955)

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154 JUVENILE DELINQUENCY In tlie first place, nobody—how did you put tliat grapefruit, what did you say he did ? That lie smashed it into her face ? Chairman Kefauver. He said into his little sister's face. Mr. Greenspan. In the first place, he didn't do any smashing. He shoved it gently. In the second place, you may recall an actor by the name of Clifton Webb in a picture called Sitting Pretty, where he, too, sort of shoved a whole bowl of niush into a child's face, and got the biggest laugh that I have heard in years. It is still being talked about. And anybody here who has seen this picture I am sure will agree with me. So that dissipates your argument about shoving grapefruits into people's faces. Chairman Kefauver. Well, Mr. Greenspan, we don't want to en- courage shoving grapefruits into little children's faces. ]\Ir. Greenspan. No. Before I go, to keep this in the light mood it started out in, I would like to show how movies get blamed for for a lot of things. I am reminded of the story of the alcoholic who was a great prob- lem to his family, friends, and wife. Along came a picture whicli Paramount made, incidentally, 'with. Ray Milland—an Academy Award picture—called Lost Weekend. I am sure several of you remember that, many of you do. This man's friends advised his wife to take him to see this picture, that it would be a good influence over him. And she did. He sat with rapt attention and looked at that picture, and never said a word. She was watching him. On their way out, he kept saying to her, "Never again. Never, never again." She looked at him and said, "You mean you won't ever drink again ?" He said, "No, dear. I mean I will never go to a movie again." Chairman Kefaua^er. All right. Thank you very much, Mr. Green- span. Mr. Greenspan. It has been a pleasure. STATEMENT OF GORDON S. WHITE. DIRECTOR, ADVERTISING CODE ADMINISTRATION OF THE MOTION PICTURE ASSOCIATION OF AMERICA, NEW YORK, N. Y. Chairman Kefauver. Mr. l^liite, you are the director, advertising code administration of the Motion Picture Association of America,, is that correct? ISIr. White. That is right, sir. Chairman Kefauver. JNIr. Bobo. Mr. BoBO. Mr. "\\'liite, for how long have you been associated in your present capacity ? JSIr. White. For IQiA years. Mr. BoBO. What is the responsibility of yours, as director of the production and how the advertising of the administration is handled? Mr. White. Our responsibility is to pass on advertising submitted to us by companies, both members of the association and nonmembers, and to either approve or disapprove it, under our judgment, as to whether it meets or does not meet the requirements of the advertising code. ISIr. BoBO. Prior to going with the Motion Picture Production Administration, what was your background, Mr. White ?