La Cinématographie française (Jan - Apr 1937)

Record Details:

Title:
La Cinématographie française
Date:
Jan - Apr 1937
Publisher:
Paris
Volume:
La Cinématographie française (Jan - Apr 1937)
Leaf #:
000475
Language:
French
Subjects:
Motion Pictures, Film Industry Trade Magazine",nyarc-museumofmodernar
Collection:
Global Cinema and French Cinema
Format:
Periodicals
Contributor:
The Museum of Modern Art Library, New York
Sponsor:
Media History Digital Library
Coordinator:
Media History Digital Library
Date Added:
April 25, 2024
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LES FILMS DE QUALITÉ EXIGENT UNE PUBLICITÉ DE QUALITÉ. LA SOCIÉTÉ FILMS SONORES TOBIS, CONSCIENTE DE LA VALEUR DE SA PRODUCTION 1937-38, A PRÉPARÉ UN VASTE PLAN DE LANCEMENT POUR CHACUN DE SES FILMS, ET DÉJÀ LES PREMIERS ÉLÉMENTS DE CETTE CAMPAGNE ONT ÉTÉ MIS EN ŒUVRE... LES DIRECTEURS ONT PU APPRÉCIER LE SOIN PARTICULIER ET LES MOYENS IMPORTANTS QUE NOTRE SOCIÉTÉ A CONSACRÉ JUSQU'A PRÉSENT AU LANCEMENT DE SES PRODUCTIONS. CETTE ANNÉE RIEN NE SERA NÉGLIGÉ POUR CRÉER DANS LE PUBLIC, L'ATMOSPHÈRE LA PLUS FAVORABLE A UNE FRUCTUEUSE EXPLOITATION DE NOS FILMS. L