Modern Screen (Dec 1937 - Nov 1938)

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MODERN SCREEN She evades close-ups. ..Dingy teeth and tender gums destroy her charm ... She ignored the warning of "PINK TOOTH BRUSH" PERHAPS you've seen her— this girl whose wistful beauty captures the eager glance. You stare— a little breathless—waiting for that smile which will light up, intensify, her loveliness. And then it comes— but with what bitter disappointment! For her smile is dull, dingy. It erases her beauty as if a candle had been blown out... another tragedy of dental ignorance or neglect. NEVER NEGLECT "PINK TOOTH BRUSH" The warning may some day come to you — that faint tinge of "pink" upon your tooth brush. It may seem harmless, triv ial, unimportant — but never ignore it! At the first sign of "pink tooth brush" —see your dentist. It may not mean trouble ahead, but let him decide. Modern menus —from which hard, fibrous foods have largely disappeared — are robbing your gums of necessary work. They've grown flabby, sensitive. "Pink tooth brush" is simply their plea for help. And usually your dentist's suggestion will be "more exercise, more vigorous chewing" and, very often, the added suggestion, "the stimulating help of Ipana and massage." For Ipana, with massage, is designed to benefit your gums as well as clean your teeth. Massage a little Ipana into your gums every time you brush your teeth. Circulation within the gums increaseshelps bring a new healthy firmness to the gum walls. Why not take steps now to help protect yourself against tender, ailing gums? Make Ipana and massage a part of your daily routine. With your gums healthy and sound, your teeth sparklingly cleanthere can be no disappointment, nothing to mar the beauty of your smile. • • • LISTEN TO "Town Hall Tonight," every Wednesday, N.B.C. Red Network, 9 P. M., E. S. T.