Modern Screen (Dec 1931 - Nov 1932 (assorted issues))

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Modern Screen Beauty Advice (Continued from page 6) thoroughly and don't just give them a dab or two and let the rest of the water evaporate. Then, in the morning and before you step out in the evening, smooth a hand lotion or cream into the backs of the hands, along the fingers and up over the wrists a little way. If you want to be real fancy — some night when you want to look especially nice — give the hands a light dredging of powder atop the cream and see how lovely they look. After the dozen and one hand-washings which are necessary during the day, always use a liquid lotion. It takes so little time that I don't see how some women can say, "Oh, I couldn't be bothered." All right — if they want rough, veiny hands before they're thirty, let them avoid the bother. But if they're smart, they'll keep a bottle of hand lotion in the bathroom cupboard and on the kitchen shelf — or in their desk drawer at the office. And they'll rub in a little bit — say a quarter of a teaspoonful — every time they take their hands out of the water. At this point, let me tap neatly on the head one of the oldest theories about caring for the hands. Many older women cling to the notion that plain, ordinary glycerin is the best lubricant for hands in all kinds ' of weather. This isn't so. Glycerin has its uses, both legal and illegal, but softening the skin isn't one of them. It's full of a sort of alcohol — the name of which is a couple of yards long so I won't take up space with it — that instantly dries every speck of moisture out of the skin. Even when glycerin is put on wet hands, the greedy alcohol gobbles up the water and, anyway, it's a messy, inconvenient process. Much simpler to use a prepared lotion. THE best hand lotions are thin, clean and antiseptic-smelling rather than sweet and perfumey, and they should leave the skin soft and humid, but not sticky. I know of several, all about the same reasonable price, but varying the least bit in thinness. If the hand lotion problem perplexes you — or if you have an oily skin and wish to use a thin, corrective powder base — write me about these problems. One very good hand cream I know about was made originally for dentists. Yes, I mean dentists. You see, these gentlemen have to keep washing their hands continually which makes the hands dry and uncomfortable. And they screamed for something that they could use quickly and conveniently and which would be pure and not smell too cosmeticky. And gradually the fame of this cream grew (probably due to the dentists' young lady assistants) until it was put on the market for general consumption. It's grand and greaseless and does a lot of things besides keep hands nice, if you want to know. It stops the irritation that sometimes follows the use of a deodorant and it will take away the smell of k i MAYBE LLI N E PRE^ NTS /tew beauty alclx U v th e 10* ±i^e/ MAYBELLINE EYE SHADOW MAYBELLINE EYEBROW PENCIL MAYBELLINE EYELASH GROWER which, together with the famous Maybelline Eyelash Darkener, completes the perfect eye make-up, now so smart and popular. Maybelline Eye Shadow .... delicately shades the eyelids. Smooth and creamy, absolutely pure. Blue, Brown, Blue-Gray,Violet and Green. Maybelline Eyebrow Pencil highest quality, clean to use and (jS^ to carry. Entirely harmless. Smoothly lines the eyebrows giving a perfect, natural effect. Black and Brown. Maybelline Eyelash Darkener instantly darkens eyelashes making them appear longer, darker and more luxuriant. More than a mascara, and the largest selling eyelash beautifier in the world. Perfectly harmless. Maybelline Eyelash Grower pure and harmless, stimulates the natural growth of the eyelashes and eyebrows. Apply before retiring. li ll 3hESE four excellent Maybelline beauty-aids may be purchased at the leading 10c stores. Try them today. You'll be delighted with the alluring charm of complete eye make -up -and with how much more youfl eyes will be able to sayl maybelline CO., CHICAGO EYE BEAUTY PREPARATIONS 89