Modern Screen (Jan-Dec 1960)

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FEB 29 I960 Every time yoxx "brush yoixr "teeth, finish the job... reach for Listerine Germs in mouth and throat cause most bad breath. You need an antiseptic to kill germs, and no tooth paste is antiseptic. No tooth paste kills germs the way Listerine Antiseptic does . . . on contact, by millions, on every oral surface. No wonder more American families use Listerine than all other mouthwashes combined ! Xiisterine stops "bad. breath 4 times "better than tooth paste ! YOU KILL GERMS ON 4 TIMES AS MUCH ORAL SURFACE THE LISTERINE WAY* only teetl line. And antiseptic. ;e— .;:n::n;te s NOT ate. tonsils, all mouth and throa -fc-TUNE IN "THE GALE STORM SHOW" ABC-TV NETWORK