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IU fHo&t
Romantic
PART 3
Gloria Swanson in the Sennett days.
The fascinating history of movieland, with all its glamour
WHEN one thinks that the word "Hollywood" is almost a synonym for "movies," it is rather amazing that two complete installments of this story have been concerned with the progress of the motion picture industry before its arrival in Hollywood. Like the invention of moving pictures, making Hollywood its capital was an accident.
By 1913 the industry teemed with activity but it teemed in New York, Chicago, Oakland, Philadelphia. There were a few studios in Los Angeles but people who lived in the tiny suburb called — because of a large growth of holly there — Hollywood had seen cameras only very occasionally when members of the Los Angeles plants used the recently laid out streets for "location." Hollywood was a real estate project, nothing more. And those who had conceived the idea that it would make a nice residential district found themselves millionaires.
Robert Brunton is the name of the man most directly responsible for the vast and glamorous city you know so well today. Brunton was a Scotch set designer, scene painter and general theatre craftsman. He had come to America as part of Sir Henry Irving's staff and might have returned with the actor had he not become interested in the rapidly growing film industry. But he was a gruff sort of fellow and the hail-fellow-well-met attitude of those early mountebanks made him even more gruff. So he found himself without work a great deal of the time.
One Sunday morning he took a stroll along Sunset Boulevard. The casual gesture was history-making, for his eye fell upon a large, rather ramshackle barn. As he meditated upon this site he remembered having read in the papers that a newly formed film concern was moving to Los Angeles. The young men who had pooled their savings to get into the industry {Continued on page 113)
Mary Pickford, the first "star" name.
Fatty Arbuckle, the laugh-getter.
Ruth Roland, an early favorite.
Viola Dana, in silent film.