Modern Screen (Dec 1934 - Nov 1935)

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MODERN SCREEN 'Are Blackheads due to Faulty Cleansing? WRITE: "ARE BLACKHEAU 1„ WHY ARE THEV SO STUBBORN? IF SO, WHY THEM? WHAT CAN I OO TO CET RIO O Here is an answer that sets these questions at rest. It explains the real nature of this common difficulty, and the approved method of combating it. E> LACKHEADS are not "just dirt"— that is, dirt from the outside. Did you ever press a blackhead out? Behind that black speck on the surface came a little plug of cheesy matter. That cheesy matter came from the oil glands inside your skin. It choked and clogged the pore opening just like a tiny cork. Till finally outside dirt lodged in it— You had a blackhead! Proper cleansingwill remove that blackhead. Cleansing and stimulating will prevent new blackheads. With clean finger tips, spread Pond's Cold Cream liberally over your face — pat it in briskly till it has made your skin warm and supple. Pond's sinks deep into the pores and softens the thickened accumulations in them. Wipe the cream and loosened dirt off. Then, with a clean cloth, gently press the blackhead out. That is all! Do not force it. Do not use your bare fingers. A stubborn blackhead is better left alone. Or, it may yield after hot cloths have been applied to the face, to relax the pores further. You can close the pores after this by bathing the face with cold water. Now this rousing Pond's treatment does more than clear the pores. It invigorates the underskin! Stirs the circulation. Wakes up the faulty oil glands. As the underskin functions actively again, further clogging of the pores is avoided. *7liese Common S&in \Faulfs all hegin in your Under Skin Practically all the common skin faults have their start in the underskin. You can ward them off with the steady use of Pond's Cold Cream. EVERY NIGHT, give your skin this pore-deep cleansing and underskin stimulation. It flushes out every speck of dirt, make-up, as well as waste matter from within the skin. IN THE MORNING and the daytime before making up, freshen and invigorate your skin again with a deep-skin Pond's treatment. It leaves your skin satiny, ready for make-up. Just send for the special 9-treatment tube offered below. See your skin grow clearer, fresher— smoother. Pond's is absolutely pure. Germs cannot live in it. Marjorie Gould Drexel now Mrs. John Murton Gundry, Jr., daughter of Mr. and Mrs. Anthony J. Drexel and granddaughter of the late George Jay Gould, says: "Pond's Cold Cream cleanses every pore and smooths away tired lines. 1 am never without it— even for a day." 1. LINES form when underskin grows thin. 2m PORES stretch and grow larger when clogged by impurities from inside the skin. 3. BLACKHEADS form when the pores stay clogged with matter from within skin. 4. BLEMISHES follow when the clogging matter is not removed from the pores. 5. DRY SKIN occurs when oil glands cease to supply oils that make skin soft, supple. 6. TISSUES SAG when circulation slows, under tissues grow thin, fibres lose their snap. Mail this Coupon — for Generous Package POND'S, Dept. Ji'O, Clinton, Conn. I enclose lot (to cover postage and packing) for special tube of Pond's Cold Cream , enough for 9 treatments, with generous samples of 2 other Pond's Creams and 5 different shades of Pond's Face Powder. Name ■ Street City _State_ Copyright. 1935, Pond's Extract Company 57