Motion Picture News (Apr - Jun 1927)

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.1 / « A SO. r 0 -^ 7 \'j77 It all comes hack to screen qi/ality The impression your theatre con\ eys, the reputation it enjoys, the day-to-day patronage it attracts — whatever phase of the business you consider, it all comes back in large measure to the screening quality of the pictures you show. Specify prints on Eastman film — the medium that first made movies practical, that has been known from the infancy of the industry for its never-failing screen superiority. ■ai iif i«| er ^^ EASTMAN KODAK COMPANY ^;B ROCHESTER. N. Y. M Ijr